She's done it again: Just a few months after releasing the music video for her first hit single off her Pure Heroine album, "Royals," Lorde has released a new music video for her song "Team." No surprise, it's awesome — but not even because of the excellent imagery, Lorde's amazing singing, or the fact that it has a ton of references to Lord of the Flies, Neverland, and the island of the Lost Boys, though those are all great things as well. What makes it even better is the fact that it reportedly crashed Vevo when it premiered yesterday, something that even Miley Cyrus's video for "Wrecking Ball" — which beat the record for most views in a 24-hour period this past September — wasn't able to do.
In response to the overwhelming demand, the 17-year-old singer tweeted the news at her 618,000 followers: "i think you're all overloading the video... let it breathe! hehe," she said, before adding, "omg you crashed vevo!"
As for the video itself — it's a total take on Neverland if it were set in the real world. As it begins, we see a teenager being led into a deserted location with a sack over his head. As the sack is taken off and his surroundings are revealed to him, he meets a group of teens all living in the mysterious community, having created their own world with hierarchies and rules separate from the real world around them. Sound like Lord of the Flies to anyone else? The concept of the video goes well with the lyrics: "We live in cities you'll never see on screen/ Not very pretty, but we sure know how to run things/ Living in ruins of the palace within my dreams/ And you know, we're on each other's team."
Lorde released some comments about the video on her Facebook as well:
This video was borne from a dream i had a few months ago about teenagers in their own world, a world with hierarchies and initiations, where the boy who was second in command had acne on his face, and so did the girl who was queen” she said. “i dreamt about this world being so different to anything anyone had ever seen, a dark world full of tropical plants and ruins and sweat.
You can check it out in full below.
