Lancome's #HandInHeart Campaign Is The Prettiest (And Easiest) Way To Support Children's Cancer Research

As if you needed convincing to treat yourself to a new beauty product in honor of the beginning of fall and/or Mercury being out of retrograde, Lancôme's #HandInHeart campaign will let you add a gorgeous lipstick to your collection while also supporting an amazing cause.

In honor of Childhood Cancer Awareness Month, Lancôme is donating 10% of the proceeds from all purchases of their Juicy Shakers to St. Jude's Children's Research Hospital. St. Jude's is one of the leading resources in the world for pediatric cancers, and is making major strides toward finding the cure. At St. Jude's, families never receive a bill for treatment, travel, housing or food — because all a family should worry about is helping their child live — so the donations are incredibly important for making this possible.

Lancôme's Juicy Shakers are colorful lip oils with a super-soft cushion applicator that will leave your lips nourished and shining. They have five different nourishing oils and treat your lips like a lip balm while also delivering the perfect amount of non-sticky shine and a sheer tint of color to lips. It comes in 18 different shades of pinks, reds and nudes.

Lancome Juicy Shaker in Boom Meringue, $21, Lancome-usa.com

Sadly, this promotion ends Oct. 1, but Lancôme has another amazing way to show your support for this meaningful cause. From Sept. 29 to Oct. 25, post a photo to Twitter or Instagram of your hands shaped like a heart with the hashtags #LancomeLovesStJude and #LancomeSponsored and Lancôme will donate $1 donation to St. Jude.

For anyone who doesn't want to show their love on social media, from Oct. 16 to Oct. 22 Lancôme will also donate $1 directly to St. Jude for every purchase made online and at all Lancôme counters nationwide.

Happy shopping!

Images: LancomeOfficial/Instagram; Courtesy of Lancôme; Kristina Litvjak/Unsplash