Roland Mouret Collaborates With Banana Republic
Master of the figure-flattering dress Roland Mouret is set to design a 25-piece capsule collection for Banana Republic, in stores this August. So, that's sort of the best news ever, yes?
Mouret will be applying the aesthetic of his usual creations to the line, using the signature stretchy BR "Sloan" fabric to create fitted looks. He tells Vogue U.K., "It's not a copy of my clothes in a less expensive [version], but the experience of a fitted dress for the Banana Republic customer. When I saw that fabric I was so interested in working with it in my way."
Along with business skirts, tops, and trousers, Mouret will incorporate his stunning hourglass silhouette dresses, priced at around $165 — much more reasonable than his usual $2,000 pieces. Victoria Beckham, Miranda Kerr, and Kate Middleton have all been spotted wearing his elegant, structured designs in the past. We can expect the same luxurious tailoring and attention to detail at this new accessible pricepoint. Mouret says of the collection, "You should be able to try on a dress that fits you like a glove."
After launching handbag, shoe, and bridal collections, and seeing three consecutive years of double-digit growth, the designer is also opening his first flagship store this summer in NYC. Earlier this year, Mouret said in a statement:
America was the first international market to support me, so it was important for me that it also be the site of my first store outside of the UK. I wanted to create the world of Roland Mouret for amazing American women who want to discover my clothes, to build an atmosphere where she feels relaxed. This is a store but also a home away from home.
Whether on Madison Ave or at your local mall, Mouret's power dresses are about to make a major stateside splash.
Just following the news of Alexander Wang's collection for H&M, Mouret's Banana Republic line will provide yet another opportunity to buy quality-made, high-fashion items at lower prices. From the business manager to the magazine editor to the non-stuffy fashionable interviewee, this line is sure to bring every working woman's wardrobe up a notch.