This Billboard is Really Deceptive for Two Reasons

This super problematic billboard over a Virginia highway has two inaccuracies; the first, that no one is born gay, and the second, that the two faces on the advertisement are those of a pair of twins. Kyle Roux, a model from South Africa, has stepped forward and declared that he's the man on the billboard and the second photo isn't actually his twin at all. What makes this even better? Roux has been living happily as an openly gay man, and doesn't condone the advertisement at all; in fact, he didn't even know the photo existed until his trainer saw the initial story.

The advertisement was created by a non-profit called PFOX (Parents and Friends of Ex-Gays) which seeks to educate gay people about the dangers of homosexuality, offers conversion therapy, and is "committed to helping ex-gays and parents and friends of gays who want help, hope and community" which is a sneaky way of saying they are committed to bigotry, hate speech, and teaching intolerance. Plus, PFOX, it doesn't matter if gay people were "born gay" or not. That's what they are and the skin they feel most comfortable and happy in, so maybe in addition to banning groups like this it's time to take discussions about homosexuality beyond genetics.

Check out a video on the story here.

Images: WWBT