Fashion

Chloe's Boho Chic Game Is Strong In New Ads

Love it or hate it, or whether you totally copy Nicole Richie's every style move or not, the long-running, ever-evolving boho chic look is not going anywhere. There are maxidresses and round, statement sunglasses in Chloe's Spring/Summer 2015 ad campaign and they prove that point. Hippie chic remains a thing in high fashion.

The campaign, shot by the always-in-demand Inez & Vinoodh, also features the models hanging out with horses that look like they have champion blood running through their veins. While I am fairly certain that you or I won't be doing any sort of equestrian beach strolling this spring, the clothes are, as always, covetable.

This dreamy new Chloe campaign channels that stylish and fancy-free hippie vibe, circa the 1970s. So while '90s culture and couture are having their extended moment, don't snooze on the '70s, which are creeping back in to fashion. I wouldn't mind seeing more center-parted, really long hair and cool headbands, also emblematic of that era, make another comeback.

The Chloe models all rock white blonde waves and minimal makeup, so the brand is certainly harking back to a more natural and organic look. Those horses, though! They are just as good of an accessory as the structured, square handbags.

Hanging by the water with horses and with megabucks handbags isn't exactly a reality, but it's sure captivating to look at.

The double rimmed, round glasses are a modernized and goggle-like update of John Lennon's signature frames. I'll take a pair or two.

These delicate maxis have such movement and flow, but the fabric also looks breathable. You can't always tell that in a photo. The white frock is totally perfect for bridesmaids at a boho beach wedding.

Peace and love!

Images: Chloe (3)