In what is probably the worst way to reference Breaking Bad, like, ever, a Fox anchor in Philadelphia, Joyce Evans, decided to the dearly departed AMC series by, well... there's no tactful way to say this, so I'm just going to go ahead and say it: She thought it would be a good idea to use the series as a hook to attract viewers to watch their 10 p.m. newscast. How, exactly, did she do this? She tweeted the following: "Thought "Breaking Bad" was hot last Sunday? @FOX29philly See who's breakin' bad in SW Philly leavin' 6 people SHOT - Tonite at Ten!"
IN WHAT WORLD IS THAT OK?
But wait, she was only joking! When a bunch of Twitter users responded in the way Twitter users do — by calling her an idiot, pretty much — Evans responded with a few more tweets ranging from, "Last tweet NOT AST ALL A JOKE. Very real life drama was the point as oppose to one that end on tv. That was my point," to "Nice. Missed my point. This is a very real life drama. Not gonna have a tv ending." Astonishingly, Evans has not yet deleted the tweets.
Gotta say — Evans' tweets are astonishingly stupid, especially for someone who works as a newscaster for a major station in a major, major city. But it sort of begs the question, with the quality of TV shows growing to be so high, are people getting so caught up in shows that they're losing the ability to tell reality from fiction? Not Evans, because it's clear she herself has never seen the show, but she was obviously trying to appeal to certain individuals who have watched Breaking Bad and loved Breaking Bad. Coupled with the group that stuck an obituary for Walter White in an Albuquerque newspaper, and the person who actually took the time to set up a memorial for the character at the real-life location of the "Nazi compound" where Walt ultimately perished, it's not that outlandish of a thought. Troubling, but not outlandish.
You can check out all of Evans' tweets below.