You might not know designers Marta Marques and Paolo Almeida as household names in the fashion world yet, but they (and their brilliant beyond-distressed denim pieces) are about to take over. Fader reported Marques and Almeida’s womenswear label, Marques’Almeida, won the Louis Vuitton Moet Hennessy Fashion Prize. The LVMH prize is known for discovering hot, rising designers and giving them exclusive mentoring, as well as a grant for 300,000 euros. Not a bad prize, huh?
The London-based design duo beat out several well-known names, including Virgil Abloh's Off-White, Arthur Arbessar and Craig Green. Their signature look is infused with '90s bite and edge and bright colors, while still exuding a luxe runway glam vibe. A perfect example of this “dirty grunge glam” is their purple coat Rihanna was spotted strutting around in at Coachella this year. Since these designers are pretty much already the next big thing, I scouted out 5 facts you need to know about the duo and what we can possibly expect from them in the future.
1. Kurt Cobain Is Their Number One Muse
2. They’re School Buddies
3. They Trained Under Vivienne Westwood
4. LVMH Isn’t Their First Big Award
5. The Winter Collections Feature Cheesecloth
If Marques’Almeida is already this hot and
creative, I can’t even wait to see what a year under LV and a hunk of grant money will do for their designs.