There's pretty much no brand that nails casual cool-girl style like Reformation, so news that the brand is launching a denim line, Reformation Jeans, will be music to a lot of fashionistas' ears. That's right, the eco-friendly brand is venturing into…

In a move that's becoming more and more common for large companies, Coach Inc. announced it's rebranding as Tapestry on Wednesday. Like when Google rebranded as Alphabet in 2015, this is a move that will distance Coach, the brand, from Coach Inc., th…

Once you outgrow trick-or-treating, it can be hard to get into the Halloween spirit if you're not that into the whole dressing-up-and-going-to-Halloween-parties thing. But leave it to Jessie James Decker to come up with the perfect solution to that —…

It's officially October, and that means it's finally socially acceptable to start celebrating Halloween. And cosmetics company Lush is celebrating Halloween in a major way this year. If you follow the beauty industry, you know LUSH has some seriously…

For fast-fashion retailers like Boohoo, the key to doing well is maximizing on the latest trends and creating affordable ways for people to switch up their looks on the reg. That's why Boohoo Cosmetics, the brand's new cosmetics line, is such a natur…

Everyone's favorite Canadian politician wowed world leaders with his sock game yet again. Justin Trudeau's Chewbacca socks might just be the best pair the Canadian PM has brought out yet. In case you've missed it over the past several months, in add…

If you're a fan of singer/songwriter/reality TV star Jessie James Decker, chances are good you also know that the star has some serious business chops. The latest project JJD has added to her growing list of products? A collection of DIFF x Jessie Ja…

As viral beauty trends become more commonplace, it's becoming a little harder to "break the internet" with a new trend. But visual artist Dain Yoon's hair nails, which went viral, definitely did just that. Yep, hair nails are a thing, and they're eve…

The days are getting shorter, the air is getting crisper, and before you know it it'll be fall — and pumpkin spice latte season — once again. But if you just can't wait to start the season, a pumpkin spice latte highlighter might be the perfect way t…

If you've ever dealt with rosacea, you know that the pesky inflammation that can flare up on your cheeks when you're stressed, hot, cold, drinking or just going about day-to-day life can be a huge nuisance. My fair, sensitive skin is prone to some ro…

Although it's always sad to see summer coming to a close, there's something exciting about awards season starting up again. And with MTV's 2017 VMAs quickly approaching, awards season is going to start off with a bang. The VMAs are guaranteed to be g…

Beauty trends come and go, but one that has been picking up steam over the past two years is elaborate nail art — and I don't see it slowing down anytime soon. Beauty junkies are all about using their nails to showcase their personalities, and it's f…

If there's something the world needs right now, it's a little bit of cheering up. And although it's not guaranteed to make you feel better, little rituals like taking a bath with LUSH's new Cheer Up Buttercup bath bomb can make a bad day slightly bri…

If you're a fan of The Bachelorette, chances are good you're used to seeing Rachel Lindsay in sparkly gowns with long, perfectly styled hair and of course those gorgeous flirty false eyelashes. There's no denying the reality TV star looked insanely g…

Even if dermatologists don't always recommend it, let's be real — there are always going to be people who like working out in makeup. There's lots of mixed advice from experts out there about whether or not it's bad for your skin, but again, let's be…

When it comes to restocking your wardrobe for the fall, one of the most fun ways to add some flair without breaking the bank is in the Target fashion section. You already know that Target's beauty section is where it's at, but the fashion section is …

If you're anything like me, you walk into Target with a shopping list of three items and somehow come out $100 poorer with three shopping bags full of goods — usually from the Target beauty department. The retail giant's beauty department has gotten …

If you're confused by the world of serums, you're not the only one. With products that are made for oily skin, dry skin, sensitive skin and everything in between, it's hard to sift through all the information out there, let alone find a system that w…

If you follow weird beauty trends, chances are good you've seen the light therapy masks that have been blowing up the internet for the past year or so. Everyone from beauty editors to celebrities like Chrissy Teigen, Jessica Alba and Kate Hudson have…

In case you somehow missed it, bralettes are totally having a moment right now. Whether it's adorable lacy styles or simple ones that are perfect for wearing under sheer and lightweight clothing, it's pretty much impossible to enter a store and not s…