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12 Brands In He's All That That Look Like Odd Product Placements

From Frito-Lay to TikTok, the Addison Rae-led film features brand logos galore.

by Jack Irvin
Netflix's 'He's All That' Is Full Of Outrageous Product Placements. Photo via Kevin Estrada/Netflix
Kevin Estrada/Netflix

Kevin Estrada/Netflix

The best part of watching streaming content is the lack of commercial breaks — but that doesn't mean production companies can’t promote products. In the Addison Rae-led He's All That, several brands and products were so prominently featured that you might mistake them for actual advertisements.

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The opening scene finds Padgett (Rae) getting ready on a TikTok-branded livestream and features close-up shots of EOS and GoSmile products. In order to combat dehydration, she recommends Alo Head-to-Toe Glow Oil to her followers — a real product — and clearly shows the logo.

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At school, students are seen eating several Frito-Lay snack brands. Nisha (Annie Jacob) picks up a bag of SunChips and says to Cameron (Tanner Buchanan), “You cleaned out all the SunChips,” holding the bag so its label is clearly visible on camera.

Kevin Estrada/Netflix

After Padgett catches her boyfriend Jordan (Peyton Meyer) cheating, her mom (Rachel Leigh Cook) tries to comfort her with a bowl of Lucky Charms cereal. As the camera focuses on the logo, Padgett refuses and her mom eats them instead, discussing the flavor for about 15 seconds.

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Core Hydration water bottles appear throughout the film, but perhaps most prominently when Padgett discusses her “Bubble Girl” controversy with Quinn (Myra Molloy) and Alden (Madison Pettis) at school — and the logos are clearly featured front and center.

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Another Frito-Lay brand is featured by Cameron as he awkwardly holds a Doritos bag — almost as if he’s trying not to obstruct its logo — toward the camera during a chat with Misha at school.

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Padgett’s outdoor party is catered by KFC, which viewers are reminded of as Misha asks, “Can I get some KFC to go?” on the group’s way out. On the way home, she eats from the bucket of fried chicken in the car — label facing out, of course.

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When Cameron returns home after the party, an unwrapped package of Bounty paper towels is clearly visible on the counter. Less than 30 seconds later, he spits chocolate milk everywhere and uses the paper towels to quickly wipe it up — much like a TV commercial demonstration.

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After Alden’s messy Great Gatsby-themed party ends, viewers watch an extended sequence of her locking her home via an ADT Security Services device mounted to the wall. You can’t miss it, as the camera literally focuses on its logo.

Netflix

The most comical supposed ad in He’s All That comes as Cameron chats with Brin (Isabella Crovetti) after showing Padgett his darkroom. Brin is very clearly browsing Old Navy’s website, which features a logo much larger than on the real site. Netflix declined to comment.