Another celebrity is venturing into blogging, but this one might actually be pretty great. Ashley Tisdale launched The Haute Mess, a lifestyle website with the mission of empowering women. And that's definitely a message I can get on board with.
The High School Musical star partnered with Digital Media Management to launch her website last week. In addition to Tisdale, the site will feature 25 other content creators, though they hope to reach 100 by the end of the year. Ashley says she doesn't want it to just be about her blogging — she wants it to be an editorial site. Its non-self indulgent nature is already winning the site serious points.
The welcome page expounds on the site's title, as well as the mission to empower women. "There are so many times in my life where I literally stop and say 'omg, I'm such a hot mess right now,' and I always feel like 'if only I had my shit together.' But that's what life is about, learning how to make your own way and embracing the haute mess in all of us," Tisdale writes. #Truth.
It's definitely an exciting new chapter in her life, and I'm anxious to see what she does with it.
Not convinced? Or just inundated with too many celebrity lifestyle companies? Here's six reasons Ashley Tisdale will make a great blogger.
1. She's Not Making It About Herself
This blog is not a love letter to herself. She's giving us interesting content that we'd actually care about.
2. She's Got A Big Team
More voices=more view points represented.
3. She Has Great Style
It might not be totally about her, but she does have great style, so I'm sure everyone will be eager for fashion tips.
4. She's Real
We're all hot messes every now and then.
5. Female Empowerment
You can never spread that message too many times.
6. A Variety Of Content
From food to fashion to career — it's definitely a well-rounded website.