Nike's Elite Basketball Collection For Women, By Women, Is Better Late Than Never — PHOTOS
One major athletic apparel company is no longer dropping the ball when it comes to ladies hoops — Nike's Elite basketball collection for women has been a long time coming, and it's about time. It's only fitting that the line was designed with the input of some major female players, too, according to Fashionista. Now that's what I call a slam dunk! (Hehe.)
Although it's awesome that Nike is finally stepping up their game, the most surprising thing about this is that they didn't have a collection dedicated to women's basketball until now. They sold shoes, of course, and a few pairs of shorts, but there was no true line. As someone who couldn't throw a ball into a basket to save her life, I was completely unaware of the lack of cool performance apparel available for female ballers. After a little digging, though, it's clear that its a majorly underserved market.
The solution? Nike to the rescue. "We did a lot of focus groups with both high school and professional basketball players from across the country to make sure we were creating the right styles and incorporating the wants and needs for the female athlete," said Chris Burke, Nike's Global Basketball Apparel Director. And they didn't stop there: They enlisted the likes of Elena Delle Donne, Skylar Diggins, Chiney Ogwumike, Sue Bird, and the University of Connecticut women's basketball team to really make the collection the best it could be.
Here's a look at the collection, already available on Nike.com:
No basketball skillz? No problem. Hoops isn't the only reason to wear the track pants, shorts, tank, and zip-up hoodie. Check 'em out with some of Nike's other ladies gear:
The track pants (far left) and the hoodie (center) look like they're already sold out, but once they're back in stock, they'd both be perfect for a post-workout smoothie run or a long travel day. You can get your hands on these two items now, though:
Whether you're practicing your zen in yoga, kicking butt in cycling, or just running errands, this breathable fitted tank will keep you cool and focused.
(Nike Elite Women's Basketball Tank Top, $35, nike.com)
Basketball shorts are way more versatile than you'd think: Paired with a sports bra for kickboxing or lounging around on a lazy Sunday, basketball shorts just might be the athleisure item you didn't know you were missing.
(Nike Elite Women's Basketball Shorts, $45, nike.com)
Images: nike/Instagram; courtesy of Nike