The One Humanitarian Hashtag You Should Know About Right Now

As your doctor (or mom) has probably told you, it's crucial to get the vitamins you need on a day-to-day basis. Most likely, you get most your nutrients through the food you eat, and you can supplement whatever you're missing with a simple multivitamin. This is something you might take for granted; in fact, you may not have considered what happens to your body when you're vitamin-deficient.

In low-income countries where malnutrition is rampant, this issue is extremely palpable. Due to vitamin deficiencies, mothers and children face dire health consequences, which can range from blindness to lowered immunity and even death, in the worst cases. Hunger is a complex problem, and there's no silver bullet to solving it. With that said, multivitamins can be a very effective solution to the immediate problem of undernutrition.

That's why Walgreens has partnered with international charity Vitamin Angels: to bring awareness to this situation and funds to a solution. To shed light on vitamin A deficiencies in Uganda, they've started a campaign called #SeeWhatTheySee. (The hashtag alludes to the fact that vitamin A deficiencies can cause blindness in children.) Through this program, Walgreens has given cameras to local children to help them capture how crucial their sight is — and show the world that malnutrition is an issue that we can help solve with a simple purchase.

Here's what you need to know:

1. Every Year, 50,000 Kids Go Blind Due To A Lack Of Vitamin A

An estimated 250 million preschool children are vitamin A-deficient, according to the World Health Organization. This deficiency is the leading cause of preventable blindness in children, especially in low-income countries. While most people in the developed world get vitamin A through produce (like leafy greens and carrots) or fortified foods (like cereal), these are expensive commodities to buy and grow for many families suffering from hunger.

2. Vitamin Angels Touches Millions Of Children & Mothers Worldwide

According to the organization, more than 90 percent of their expenses go toward bringing vitamins to undernourished families. Currently, they're reaching 48,000,000 children and mothers in over 50 countries with the help of donations, field partners on the ground, and partnerships like the one with Walgreens.

3. When You Buy Vitamins At Walgreens, You Donate To Kids In Need

When you purchase vitamins at Walgreens, you help give vitamins that prevent blindness and other conditions in kids around the world. Walgreens will donate 1 percent of participating vitamin and supplement retail sales to Vitamin Angels through Dec. 31, 2017. More than $5.5 million has been raised to date through this sponsorship.

Check Out The Video Here:

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This post is sponsored by Walgreens. By purchasing vitamins and supplements at Walgreens, you're not only helping your own health — you're helping that of others. For every purchase, Walgreens will donate vitamins to Vitamin Angels and they will provide life-changing vitamins to undernourished children in the U.S. and around the world. See more and get your purchase (and gift) started here.