I've long been a fan of LORAC's intensely pigmented makeup products, so when I heard the cosmetics company was releasing a new line of LORAC Pro Liquid Lipsticks, I had to check it out. This is the cosmetics brand's first foray into liquid lipsticks, and I have to say — I'm already impressed.
The brand's first line of liquid lipsticks includes 10 classic shades, ranging from a pinky mauve to a deep plum color that's perfect for the upcoming fall season. And the best part? They're not that expensive. The lipsticks will retail for $19 and will be available at Kohl's in mid-September. Although that price point is a little higher than a drugstore brand, it's right on par with what you'll pay for most department store and specialty makeup brands.
LORAC promises the new liquid lipsticks deliver a highly pigmented matte finish, and they're specially formatted with antioxidants so that they don't dry out your lips (my number one complaint with matte lipsticks, honestly). The pointed applicator on the lipstick is also perfect for applying a line of color before filling it in with lip color.
And when the colors are as gorgeous as these are, you know the lipstick is going to look amazing on.
Aren't the range of colors amazing? There are a few shades in particular I'm obsessed with.
Love Nude Rose, the perfect light nude shade.
The bright berry Mulberry is super fun too.
Black Cherry is the perfect deep shade for winter, too. And at this price point, I can probably splurge on a few.
Images: Courtesy of LORAC