How Much Is Jouer's Essential Matte Eyeshadow Palette? You'll Be Pleasantly Surprised

In case you missed the makeup news, Jouer Cosmetics is entering into new makeup territory. On top of their liquid lipsticks and highlighters, the company is now launching an eyeshadow palette as well. How much is Jouer's Essential Matte And Shimmer Eyeshadow Palette, you ask? It's not as pricey as you might think.

Jouer has been on a roll lately with new products. Just this year alone they've created two sparkly lip toppers, three new highlighters, and a bunch of new liquid lipstick shades. Now they're branching out to include palettes as well. Their Essential Matte And Shimmer Eyeshadow Palette has 12 different neutral shadows inside it. Whether you're looking to get an everyday look or a smokey eye for a night out, this palette has you covered.

How much will the versatile palette cost you? Brace yourself, because you'll be happily surprised. The new eye palette rings in at $40, which is actually pretty affordable. It breaks down to about $3.30 a shade. As of now, the only way to wear Jouer's shadows was to buy the creme or powder shadows individually. Each individual shadow costs $22, so I was shocked to see that their new palette wasn't more expensive.

If you're looking to get your hands on all this makeup goodness, you'll be excited to know that the launch is finally here. The palette is available on Oct. 4 at 2pm EST, so you don't have much longer to wait. Until then, here's a photo of the Essential Matte Palette swatches to gawk at.

This palette looks gorgeous on many different skin tones. There's just the right amount of shimmer to make any look pop and a matte for every eye occasion. It really doesn't get much better than this!

Not to mention the packaging. It's so sparkly! I don't know how you could pass this up. Something tells me that it will dell out fast, so you should probably head to the site as soon as you can.

This much pigment at this price? You'd be a fool not to add this beauty to your makeup bag.

Images: JouerCosmetics/Instagram (1)