Trayvon-Inspired Magazine Cover Sparks #WhitePeopleBoycottingEbony
Critics of Ebony magazine's September issue have set off a large scale Twitter controversy — just not the one they expected.
The upcoming issue of Ebony features Trayvon Martin-inspired covers. Several variations include black celebrities and their children wearing hooded sweatshirts, the article of clothing that supposedly made George Zimmerman deem the 17-year-old suspicious prior to following and shooting him.
Participating celebrities included Miami Heat star Dwayne Wade, filmmaker Spike Lee, and actor Boris Kodjoe. A fourth cover features the mother, father, and brother of the slain teenager.
The covers were meant to further the conversation on gun violence and were sparked by the black community's response to Zimmerman's acquittal. As Ebony's editors put it:
And thus began the internet uproar. Critics took to social media to voice their displeasure with the covers. The conversation erupted with people calling the cover racist — and offering their own racist commentary in return.
Comments on the conservative-friendly site Breitbart.com hinted at the possibility of a boycott of Ebony magazine. That's when the real fun began.
Ebony and its supporters came out in full force to defend the magazine, but also took the opportunity to take some sarcastic shots at their critics. Turning the criticism on its head, the black twitter community created the hash tag #WhitePeopleBoycottingEbony.
Check out the progression of the conversation below:
Ebony called out its own critics, retweeting claims that the covers were unfair:
Yes, these covers are frankly racist. @Dust92 @EBONYMag— (@aaronworthing) #
Then came rumors of a Tea Party protest against the magazine:
Heh. Tea Party lynching apologists now threaten to boycott @EBONYMag over the Trayvon cover, as if any of them would have subscribed anyway.— (@merelytomhead) #
And the magazine's response:
We have so many Tea Party readers and followers. To lose all zero of them due to our September cover would be devastating.— (@ebonymag) #
The rest is Twitter history. Black Twitter took to their screens to share their thoughts on #WhitePeopleBoycottingEbony:
WhitePeopleBoycottingEBONY is like atheists boycotting http://t.co/oxBCMyKy2v— (@morris_young) #
The latest Tweets and replies from Elon James White (@elonjames). Support my work: http://patreon.com/elonjames Founder, @TWIBnation. Creator, #DGProper, Contact: firstname.lastname@example.org #TWIBnation. Oakland, CA— (@elonjames) #
WhitePeopleBoycottingEBONY is like black people boycotting tanning salons.— (@kwikwarren) #