Saks Fifth Ave Partners With Saturday Night Live for the 2014 Key to the Cure Campaign
Breast Cancer Awareness month is upon us, which means we've been seeing an awful lot of pink ribbons recently. One retailer is taking a different (and more fashionable) approach to the search for a cure. Saks Fifth Avenue teamed up with Saturday Night Live for the annual Key to the Cure campaign.
Rag & Bone designed a special unisex T-shirt for the occasion, modeled by venerable SNL alumni and current cast members such as Will Farrell, Ana Gasteyer, Vanessa Bayer, Cecily Strong, and Colin Jost in a PSA promoting KTTC's charity shopping weekend from October 16 to October 19. This is one limited-edition tee you'll want to get your hands on. It's available for $35, and the special offerings don't stop there. An impressive list of designers partnered with SNL costume designer Tom Broecker on a capsule collection inspired by the show's most memorable characters from its 40-year run.
Always wanted to dress like your favorite SNLer? Well, now you can! Here's what you can expect from the collaboration, according to NBC News.
The specially created merchandise includes a dress fit for The Californians by von Furstenberg, Mango’s shorts as interpreted by Alexander Wang, Suno's take on Gilly's dress, The Nerds outfit refashioned by Alice + Olivia, Spartans Cheerleading uniforms via Elizabeth and James, Coneheads-inspired hats by Eugenia Kim and a new take on Mary Katherine Gallagher’s school uniform from designers Marcus Wainwright and David Neville of Rag & Bone.
Even though the clothes are SNL-inspired, they aren't super "costumey" and are definitely cute enough to wear on the regular (my personal favorite is probably Suno's "Gilly" dress). The best part, naturally, is that you can donate to charity while you shop. I am always especially down to make some purchases when they benefit a great cause. WWD has the details on where your money is headed:
During the charity shopping weekend, Saks will donate 100 percent of the limited-edition KTTC T-shirt sales and 2 percent of participating vendor sales to local women’s cancer organizations, and in New York, Beverly Hills, saks.com and off5th.com, up to a total of $500,000 to EIF Women’s Cancer Research Fund.
Saks launched Key to the Cure 15 years ago and has since donated over $35 million dollars to cancer research organizations. Remember that the next time you assume your $35 bucks won't make a difference. Head over to saksfifthavenue.com to shop the complete Saturday Night Live capsule collection and don't forget to participate in the charity event beginning October 16.
Images: NBC, Saks Fifth Avenue