Fashion

Alexander Wang X H&M Broke The Internet

by May Sofi

Our prayers to the fashion gods were finally answered with the announcement of the Alexander Wang x H&M collaboration last month. I was just as psyched, if not more, as all the other 20-something-year-old girls who dare to dream of donning designer threads minus the price tags. But unfortunately our dreams have to be put on hold, as the launch of the Alexander Wang x H&M collection crashed the retailer's website just 10 minutes before the line was to go live on Thursday.

With a name as major as Alexander Wang for prices that are almost joke-worthy, wouldn't you think that H&M would prepare to handle this kind of capacity? I know I'm not the only one that set a calendar reminder for this exact reason... The same thing happened with the launch of designer Isabel Marant's H&M collab just a year ago, and Wang's pieces are definitely more desired than Marant's (if you ask me). When you hit up the site this morning, you came across the below message to their hyped customers, all eager to snatch a piece of the coveted designer collection. Way to burst our bubble H&M. I can almost feel the sense of panic spreading throughout millennials across the globe as everyone anxiously awaits the site's revival. Guilty as charged.

Image: H&M