Fifth & Pacific Sells Juicy Couture for $195 Million: A Look Back at the Brand
Fifth & Pacific has decided to sell Juicy Couture to Authentic Brands Group for $195 million. Although they were the company's top selling brand last year, Fifth & Pacific is instead turning its attention to its thriving Kate Spade brand. Juicy Couture, the contemporary women's wear line, was made famous in the early 2000s when every kind of woman, from teenage girl to housewife, dressed themselves in the brand's signature velour tracksuits. Here, a look back at the highs and lows of this once popular "couture" company.