Contributor Content

Frameology Makes Designing Your Personal Gallery Wall Easier

Frameology offers a simpler way to plan a personal gallery wall with AR previews, coordinated templates and custom design options.

Written by Matthew Kayser
Image credit: Frameology

Some homeowners are moving away from clinical, ultra-minimalist rooms. A recent home decor trends report found people backing away from the picture-perfect room and toward something cozier and more layered: the “real home” look, built out of actual memories instead of showroom props. That shift drags the gallery wall back to center stage.

Displaying favorite art and photos can help make a room feel more lived-in. The DIY version is where it tends to fall apart: crooked frames, drywall dust, and holes you didn’t plan on putting in your wall.

Frameology built a business to fill that gap. The brand sells curated, pre-coordinated gallery wall collections, which means the biggest decision left to you is which photos get a spot on your wall.

Ditching The Gallery Wall Math

Interest appears to be shifting away from stark, blank walls. A highly minimal living room can sometimes feel less personal. The true appeal is filling your home with texture and objects that have history and personality. A wall of framed photos can offer a personal alternative to expensive decorative pieces.

The most popular frame sizes for these displays are 11x14 and 16x20, big enough to anchor a wall without swallowing it. Then comes the planning. The standard workaround is to trace every frame onto pieces of paper cut into the exact frame sizes and tape the shapes up before you commit. To skip that entirely, Frameology offers a mobile-browser AR tool that projects a true-to-scale 3D preview of pre-designed gallery wall layouts onto your room’s physical wall using your phone camera.

Layouts That Are Already Solved

Frameology’s fix is to finish the planning before the frames ship. Some layouts they offer are loose, organic scatters. Others are structured grids. Frameology designed a handful of layouts, including the Classic Hallway and Luxe Bricklay. Plus, every Classic and Luxe gallery wall set includes a viral life-sized hanging template. You tape the paper to the wall, hammer the hanging hardware through the paper, remove the template from the wall, and hang your frames. Quality splits into two tiers, both handcrafted in the USA.

Starting at $198, Classic frames are the budget-friendly tier and feature removable backings so you can easily swap photos over time, though you’ll need to supply your own hanging nails or damage-free adhesive strips. All Classic frames can be used with removable adhesive strips or similar renter-friendly options. Popular Classic gallery wall layouts in this tier include the Classic Grid and Classic Offset.

For a more premium made-to-order option, according to Frameology, its Luxe frames are made with museum-grade materials and come with all installation hardware, including nails and a mini level. Your photos are permanently sealed with kraft paper backings that preserve your photos for decades. Starting at $638, these layouts include the Luxe Ditpych, Luxe Triptych, Luxe Hallway, and more. These frames cannot be paired with any sort of adhesive strips to prevent damaging the paper backings.

Calling In The Professional Besties

If you want to design a custom gallery wall but don’t want to deal with the complicated parts of planning and measuring, Frameology’s Gallery Wall Design Service is for you. You fill out a questionnaire about your space, your vibe, and the photos you want up. A designer builds a custom mockup tailored to your space, with two free revisions if the first pass misses the mark. Once approved, your printed and framed photos arrive at your doorstep, ready to hang on your desired wall. Frameology also applies the design fee as a credit toward your gallery wall order if you buy within 60 days, which can offset the cost of the design service when customers purchase their frames.

Living In A Space That Looks Like You

A home that reads as yours shouldn’t require advanced calculus or several unnecessary holes in your walls. Frameology strives to make framing the easy part of decorating, not the part you put off for two years. So pull the photos off your phone and let someone else handle the hard parts of designing and measuring.

Prices and availability are accurate as of the time of publication and are subject to change without notice. Please check the retailer’s website for the most up-to-date pricing information.

BDG Media newsroom and editorial staff were not involved in the creation of this content.