Typically, it's really hard for me to get excited about the Halloween candy roll out at the end of the summer, because it's like, give us a minute, wait for the pools to close before you bombard us with reminders that the fall is coming! Like, why do we need to rush the end of summer? That said, I'm going to make an exception for something that looks super delicious and also has a really clever name, because cute marketing is my weak spot. Fresh out of the candy factory is M&M's new flavor "Cookies & Screeem," a new Halloween-themed flavor that I'm already hoping sticks around for the rest of the year.
So, what are "Cookies & Screeem"? Basically, inside the M&M's is a white chocolate center, then it's covered with a hard dark chocolate shell and a white-speckled exterior — looking a whole lot like everyone's favorite ice cream flavor, Cookies & Cream.
According to Junk Banter, everyone's favorite first-look foodie blog, the M&M's are already being sold at Target, so no, this is not a drill, these M&M's are already on shelves and available for a very early Halloween pre-game. If you don't believe me, here's your first look at them in all of their "spooky" chocolatey glory:
And while they're not yet available on Target.com, Target officially confirmed to Popsugar that the new M&M's are stocked and available exclusively at Target stores, IRL, and will retail at only $3 a bag. Personally, I've already decided that I'm going to add them as a topping to cookies and cream ice cream and have a sundae party, so I'm going to need to stock up. Plus, I'm always happy for an excuse to go to Target: I'll go to get the new M&M's, and I'll leave with new bathroom decorations, a fall wardrobe, and camping equipment.
So, now that this news has already interrupted my end of summer vibes, to hell with holding onto summer. Now I'm in fall-mode, day dreaming about all the other flavors to come, like caramel, pumpkin, spiced apple, cinnamon, and fudge — drool.