If you're a fan of all things beauty, then prepare for some big, big news — two of the industry's favorite brands are teaming up to deliver something that's never been done before. Benefit Cosmetics is partnering with Ouai to help celebrate four new brow styles the makeup brand is launching across the globe in their salons. Just like you would with your hair, you can now style your brows according to the look you're trying to achieve — feathered, bold and angular, straight, and natural. Thanks to Benefit Cosmetics, you can now change up your brow look "as often as you change your lipstick!"
To help showcase the new styles, Benefit's Global Brow Expert, Jared Bailey and celebrity hairstylist and Ouai founder, Jen Atkin, created super cute and easy-to-follow tutorials to help anyone achieve the new brow styles and corresponding hair looks at home.
To celebrate the exciting collaboration, Benefit and Ouai are offering special gifts with purchase on both theouai.com and benefitcosmetics.com. Customers that spend $50 on either site will receive a travel size of Benefit Gimme Brow and a travel size of Ouai Rose Hair & Body Oil. If you haven't tried either, now is the perfect time to snag them for free, because let me tell you — once you go Gimme Brow and Ouai Rose oil, you will never ever go back to a life without them.
Benefit Gimme Brow, $24, Sephora; Ouai Rose Hair & Body Oil, $42, Sephora
Check out the fun tutorial below and decide which styles suit you best!
Here's everything you need to achieve the brow and hair look of your dreams.
Straight Brow With A Flat Iron Wave
Straight brows have been all the rage in Asia thanks to the youthful effect they give to your face!
let’s get it STRAIGHT brow styling set, $30, Benefit; OUAI Wave Spray, $26, Sephora; OUAI Matte Pomade, $24, Sephora
Pair this trendy brow with the trendiest hair look of the year — flat iron waves — for the perfect everyday summer look.
Feathered Brow With Beach Waves
Retro is back, and nothing screams classic more than a textured feathered brow and salty, beachy waves.
fly with FEATHERED brow styling set, $30, Sephora; OUAI Wave Spray, $26, Sephora; OUAI Dry Shampoo, $24, Sephora; OUAI Texturizing Hair Spray, $26, Sephora; OUAI Matte Pomade, $24, Sephora; OUAI Rose Hair & Body Oil, $32, Sephora; OUAI Medium Hair Spray, $26, Sephora
Here's everything you need to nail the look of an ultimate boho goddess.
Natural Brow With Top Knot
You can't go wrong with a natural brow and if you're in a pinch, an effortless topknot is the way to go!
explore with NATURAL brow styling set, $30, Benefit; OUAI Matte Pomade, $24, Sephora; OUAI Wave Spray, $26, Sephora; OUAI Texturizing Hair Spray, $26, Sephora
Add texture to both your brow and hair with these must-haves.
Bold Brow With Sleek Pony
If you want to make a statement, go bold and beautiful with strong, full brows and a slicked back, sleek pony.
oh my! BOLD & ANGULAR brow styling set, $30, Benefit; OUAI Rose Hair & Body Oil, $32, Sephora; OUAI Matte Pomade, $24, Sephora; OUAI Medium Hair Spray, $26, Sephora
Highlight your face with angular brows and a hairdo that shows it off!
To share how you did your brows and hair the "Benefit Ouai," use the hashtag #BenefitxOuai. Check out all of the looks created so far by clicking here.
