The New Hello Kitty x ASOS Summer 2018 Collection Is Cuteness Overload
Prepare your bank accounts, because there is a new Hello Kitty x ASOS Summer 2018 collection and it's so cute you won't be able to control your spending habits. Your wishlist is going to overflow. This isn't the first time that everyone's favorite cartoon cat has collaborated with the online retailer, where ASOS introduced their first joint collection in November 2017. Just in time for the holidays, a 40-piece collection was released, ranging from cutesy Hello-Kitty-shaped hoop earrings, to black and white striped shirt dresses with the cat emblem, to head shaped cross body bags matched with sequin dresses. It was kitschy and a throwback to everyone's childhood, which made it a banging success.
This time around, the two brands dropped a 21-piece collection, which includes dresses, bow-adorned jeans, frilly swimsuits, and heels so Kawaii you won't be able to put them into your shopping cart fast enough. Everything is very pink, pastel, and with a faint '90s feel, whether that's translated through a color blocked denim jacket or a pair of light blue mom jeans. To get an idea what's in the collection, check out some of the picks below.
From a frilly party dress, to an adorable phone case, to a pair of lounging sweatpants, there is so much to choose from in this collection. Make sure you hurry and snap it up before it all sells out!