When Is Reformation’s Online Sale? Here’s What You Should Be Shopping

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What do you get when you mix ethical fashion, dreamy styles, and beautiful materials all together? Reformation's collections, of course. Luckily for shoppers, Reformation's sale is currently going on and it includes a lot of too-good-to-be-true pieces, from dresses to tops to jackets to accessories. No offense to the holidays, but this is the most wonderful time of the year.

More likely than not, you've seen a Reformation piece, either lurking on your Instagram timeline or out at brunch or the beach. You know the aesthetic — carefree, easy, minimal, and feminine. And always on-trend. Think of the word "ethereal," and a Reformation dress will practically pop out of nowhere.

If this is the first time you're hearing of the brand, Reformation is an LA-based clothing company created in 2009. Founder Yael Aflalo focuses on sustainable materials and vintage garments, creating pieces that are all produced by "responsible manufacturing products," according to Reformation's website.

Essentially, when you buy a Reformation piece, you know you're shopping responsibly. And at the same time, their pieces are trendy, classic, and effortless, giving you an item that's both sustainable and cute. What's better than that?

Right now, they're having up to 70 percent off on their website, reformation.com. Below, find some of the best pieces included in their sale.

1. Iris Dress

Reformation

Iris Dress, $139, thereformation.com

This color is unbelievable.

2. Mid Crop Flare Jean

Reformation

Mid Crop Flare Jean, $51, thereformation.com

Flares are back and better than ever.

3. Anne Dress

Reformation

Anne Dress, $214, thereformation.com

A floral beauty.

4. Dianna Two Piece

Reformation

Dianna Two Piece, $99, thereformation.com

A two piece is all the rage right now.

5. Martina Dress

Reformation

Martina Dress, $65, thereformation.com

Pineapples – how appropriate for summer!

6. Nova Two Piece

Reformation

Nova Two Piece, $65, thereformation.com

A perfect hue for fall.

7. Palms Top

Reformation

Palms Top, $23, thereformation.com

So summer ready.

8. Plush Relaxed Crew Tee

Reformation

Plush Relaxed Crew Tee, $20, thereformation.com

Millennial pink forever.

9. Candy Skirt

Reformation

Candy Skirt, $64, thereformation.com

Vintage vibes are always in style.

10. Khala Short

Reformation

Khala Short, $69, thereformation.com

Perfectly relaxed and casual.

11. West Dress

Reformatoin

West Dress, $139, thereformation.com

And these shoes? Perfection.

12. Dozer Dress

Reformation

Dozer Dress, $41, thereformation.com

The ultimate dress to throw on before you run out the door.

13. Larsa Dress

Reformation

Larsa Dress, $64, thereformation.com

This bag is also a need.

14. Lita Top

Reformation

Lita Top, $23, thereformation.com

Off the shoulder plus millennial pink equals trendy.

15. Sheena Dress

Reformation

Sheena Dress, $29, thereformation.com

A super cool night out look.

16. Gia Dress

Reformation

Gia Dress, $59, thereformation.com

A beautiful color for autumn.

17. Kingpin Top

Reformation

Kingpin Top, $67, thereformation.com

Vintage vibes.

18. Clyde Skirt

Reformation

Clyde Skirt, $41, thereformation.com

Sexy and sophisticated.

19. Keegan Dress

Reformation

Keegan Dress, $64, thereformation.com

With tights and a leather jacket, this can be transformed into a late-fall dress.

20. Odessa Dress

Reformation

Odessa Dress, $124, thereformation.com

Cream is such a beautiful color.

21. Nori Dress

Reformation

Nori Dress, $65, thereformation.com

These are just 21 out of hundreds of reasons to shop Reformation's sale. Hurry — it may not last for long.