Back in February, New York Fashion Week teamed up with The Council of Fashion Designers of America (CDFA) to distribute pink pins to Fashion Week designers and patrons in support of Planned Parenthood. Now, the charitable collab is back, but with a twist.
This time around, the CDFA will distribute blue pins during New York Fashion Week. The pins are a small way for the fashion world to share their support for the ACLU during a tense political time in America.
Fashion cannot ignore the era of President Donald Trump, and designers have been confronting the leader's problematic politics head-on. Charitable designs to support nonprofits or spread anti-Trump messages have become popular in the last year. It only makes sense, then, that NYFW would get in on the action.
Though the CFDA recognizes the move is a general political statement, the organization was especially inspired to hand out the blue ribbons in the wake of white supremacist violence in Charlottesville.
“We want to be on the front line, not the sidelines, to boldly fight to protect our precious rights and freedoms, which has taken on a renewed urgency after the heart-wrenching events of Charlottesville," said Steven Kolb, president and CEO of CFDA, in a press release. "Our goal is to actively support concrete work that will move our country meaningfully forward. The ACLU is doing that critical work.”
So far, there are more than 50 participating designers, include alice + olivia, Derek Lam, Diane von Furstenberg, and Everlane. Audience members will also be given the option to wear the statement-making ribbons.
Blue just became the new black.