Wellness

The Surprising Product Your Preventative Beauty Routine Is Probably Missing

You really don’t want to skip this step...

Written by Casey Clark
Courtesy Of Crest

If you used to own a chunky digital camera or looked forward to hitting the video store every Friday night, you’ve probably already realized it’s time to stock your bathroom shelves with preventative beauty products. Think: eye creams, sunscreen (an absolute must!), and fine-line-fighting moisturizers. While you may have it covered on the skin care front, there is one aspect of your preventive beauty routine that you may be neglecting: your smile.

Similar to how bones lose density with age, so do our teeth. So as we grow older, it’s key to protect our best beauty accessory — our smile! This fact rings true for millennials, who report losing teeth as their number one aging concern. Fortunately, just like how your fave moisturizer can help maintain your glow, there’s a product out there to extend the life of your teeth and keep your pearly whites strong. Meet Crest Densify Daily Protection Toothpaste — the perfect addition to your morning and evening beauty regimens.

Crest Densify provides a defense against early tooth decay to help keep your smile healthy as you age. ICYMI, tooth decay can begin as early as your 30s, so it’s never too early to start taking extra care of your pearly whites.

How does it work, you ask? The premium formula features a 2X Enamel Protection System that protects teeth by coating them to fill in microscopic weak spots and strengthens teeth by remineralizing weakened enamel and protecting against future density loss.

So, every time you brush — which should be at least twice daily — Crest Densify works to actively rebuild tooth density and protect your smile for the long run. And that means more smiling selfies for years to come. Just ask content creator and “Catfish” star Kamie Crawford, who relies on this first-of-its-kind toothpaste on a daily basis.

“As a self-proclaimed self-care enthusiast, I love trying new things that not only make me feel good but look good too,” Crawford explains.

“I’m turning 30 this year so I’m focusing more on my preventive beauty routine, which is why I’ve been loving Crest Densify. It helps defend against early tooth decay and insures my smile for the long run! Plus, the fact that I can easily incorporate it into my daily routine because it’s a toothpaste?! We love to see it!”

If someone who is constantly on camera is using this toothpaste, then you know it’s got to be good at perfecting and maintaining your smile! Time to make room for this preventive beauty must-have in your routine — your teeth will thank you later!