On 2015 VMA Red Carpet, Kelly Osbourne Won't Be Asking Any Fashion Questions

As a pre-show host, Kelly Osbourne won't ask fashion questions during the MTV VMAs red carpet, according to MTV, and she is making waves because of it. Building a career centered around style and what people are wearing, Osbourne has hosted countless of red carpets and even had a seat on Fashion Police, making the decision to skip the shop talk a surprising one. So what lead to it?

In an interview with MTV, Osbourne said she wants to partake in the #AskHerMore movement, which actress Reese Witherspoon founded in February of this year. It's an initiative launched to encourage journalists and hosts to ask women on the red carpet about their work and achievements, and not simply who they're wearing or what's inside their tiny purses.

In order to support the movement and showcase its importance, Osbourne is opting out of asking fashion-related questions and, instead, moving that task onto one of her male friends, whom she convinced MTV to let co-host with her. That way we can still know where the fabulous dresses are from, but also learn what the artists have been busily working on this year.

While the initiative might seem like nothing more than a Twitter sensation, it has actually led to some pretty amazing moments this year. Here are just three times the #AskHerMore campaign opened the floor to let women talk to the public about arguably more important issues than what's inside those tiny purses.

1. Patricia Arquette Talks Equal Pay

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Arquette had a twofer this past award season: First, she dissed the mani cam by saying she was too busy working on an ecological sanitation project to get her nails done in time for the awards, and then she used her Oscars acceptance speech as a floor to speak about equal pay for women.

"To every woman who gave birth to every tax payer and citizen of this nation, we have fought for everybody else's equal rights. It's our time to have wage equality once and for all, and equal rights for women in the United States of America," she said in her speech.

2. When Reese Witherspoon Suggested Real Questions

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Reese Witherspoon took to Twitter to make the world realize that, yes, some women enjoy putting on beautiful dresses, but that what many would enjoy more is the same opportunity men have when it comes to talking about the work they have done. She shared a couple infinitely more interesting questions to ask the nominated women of the year, making it obvious that to ask, "Are you wearing Spanx tonight?" to an accomplished, hardworking woman is just plain insulting.

"The dresses are beautiful and we love the artists that make our clothes, but we're a group of women who want to talk about the work we've done. It's hard being a woman in Hollywood or in any industry," Witherspoon said on the Oscars red carpet.

3. When Julianne Moore Gave A Voice To The Suffering

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Instead of discussing where she got her earrings from, Moore opened the floor on her red carpet interview to talk about Alzheimers and bring attention to the people suffering from it and how they need to be helped.

"There's this minomer that dementia or Alzheimer's is a normal condition of aging, and it's not. It's a disease — and a disease without any treatment or cure. It's the sixth leading cause of death," Moore said at the Oscars.

Suffice it to say, I can't wait to see what questions Osbourne has in store for the women of the VMAs this year.