Six minutes. That's how long it took the Kylie Cosmetics' Koko Kollection to sell out. The Koko Kollection is a kollab between Kylie Jenner and her big sis Khloe Kardashian and it features three matte liquid lipsticks and one gloss in gold tubes. The set costs $40 and qualifies for the Kylie Cosmetics free shipping promotion. The lippies are sold as a complete set, so you can't get them on their own. The brand promised that the Koko Kollection will be back with a restock, but did not share the exact date that the supply will be replenished. Of course fans and customers took to social media to react to the Koko Kollection selling out so quickly. The comments and tweets were a mix of excitement, frustration, and general cuteness.
I noted in my post about Kylie Cosmetics shopping tips that product premieres tend to sell out more quickly and are harder to obtain, due to the excitement surrounding their newness. Just sayin'.
Here are 13 reactions to the Koko Kollection flying off the digital shelves and selling out in less than 10 minutes. Let's hope that there is more than one restock planned because we all need these pink and berries lippies in our lives and on our puckers.
Celebrate because a restock is happening.
These swatches make you covet the lippies even more!
Marvel at the colors and textures. Now you can understand why fans reacted like this.
I actually pointed that out...
The power of prayer! Sometimes you have to invoke a higher power.
Someone is bummed, understandably so.
Dry those tears because it's coming back.
It can be the highlight of ANOTHER day since the Kollection will have an encore.
That sometimes happens during the shopping frenzy, unfortunately.
If at first you don't succeed, wait until the restock.
Don't be sad. It's coming back.
Help and healing are on the way.
Congrats!
She's working on the restock. I sound like a broken record!
If anything, Kylie Jenner has taught her customers the value of patience.
There is always mania when a product debuts. Here's to hoping for three or four restocks.
Images: Khloe Kardashian/Instagram (1); Kylie Cosmetics/Instagram (2)
