John Oliver Mocks Britain's Labour Party's "Woman To Woman" Minibus With An Unforgettable PSA — VIDEO
While most of the country was watching the 87th Academy Awards on Sunday night, America's favorite non-American watchdog was serving up his signature brand of witticisms and criticisms. This week on Last Week Tonight, John Oliver slammed the U.K. Labour Party for its utterly absurd and pretty sexist strategy in courting more female voters ahead of the country's general parliamentary election in May. Apparently, to the Labour Party, their desired female demographic of voters is made up of 8-year-olds who will base their votes on the color of the party's campaign visuals.
One look at said campaign visuals and you'll see why Oliver throws the Labour Party, ahem, under the bus. If you missed his hilarious rant because you were watching Patricia Arquette's own rant against sexism, not to worry — we're recapping John Oliver's wisdom here for you.
Oliver opens the segment reminding viewers of the U.K.'s general election in May. Naturally both parties are naturally campaigning hard for more female voters. And while the Conservative Party has been known to ignore women in the past, the Labour Party has been accused of something possibly worse.
Oliver then shows news clips of the Labour Party's wooing strategy: a hot-pink minibus painted with the party's slogan "Woman to Woman." According to the anchor, the vehicle has already been dubbed the "Barbie Bus" in the U.K., and Oliver hasn't even opened his mouth yet.
It comes as no surprise that many women in Britain are not responding well to the pink Labour bus. One citizen told reporters when interviewed that the bus was "a bit patronizing."
The best part of the controversy? Instead of admitting that their decision was perhaps a bit (or a lot) misguided, the Labour Party instead simply denied the color of the bus. They tried to insist that it was "cerise" or "magenta." Otherwise, they just avoided the question altogether.
In a clip showing a reporter asking Labour Party MP Gloria De Piero what color the bus is, she fumbles with her words before settling on, "It's a version of pink."
But that's not all. The Labour Party dug themselves further into a hole in another attempt to defend the pink bus by saying that they wanted to "have a conversation about the kitchen table, and around the kitchen table" instead of having an "economy that just reaches the boardroom table."
At this point, Oliver says, he's almost glad the Labour Party hasn't attempted to ditch the pink bus and do damage control. Because it could look something like this mock ad that Oliver and his team put together (which isn't completely far off from the Labour Party's real campaign):
Watch the entire segment below.
Images: Last Week Tonight With John Oliver/YouTube