30 July 2018 Beauty Launches That You May Have Missed

Peach & Lily

With the arrival of July comes the arrival of a slew of new summer beauty products, which makes total sense: Unlike the other seasons, summer is all about putting the focus on making you look as glowy as possible, be it through makeup or skin care. This month, brands released products that do just that — make your skin look extra hydrated, your pout look super glossy, and your cheekbones look radiant AF.

While summer beauty might seem pretty low-maintenance in comparison to winter or spring, it actually requires a lot of upkeep! Sure, you might wear less makeup, but you need to remember to slather on more sunscreen and use products that will protect your skin from any harmful environmental damage (since you're outdoors more often). And because it's so gosh darn hot, you might need to reapply products more often, or take more steps while getting your face ready to ensure that the makeup you do wear actually stays put.

So whether you're switching up your routine for the warmer months ahead or you just want to add some fun new products to your rotation, here are 30 new July 2018 beauty launches to consider shopping.

Rose Gold Optimizer Voyage Tri-Light++ Set

$175

Nordstrom

Honest Beauty Everything Matte Makeup Setters And Primer

$22

Target

Fenty Beauty By Rihanna Moroccan Spice Eyeshadow Palette

$59

Sephora

Acropass Trouble Cure Pimple Patches

$18

Soko Glam

Urban Decay Lo-Fi Lip Mousse

$22

Ulta Beauty

Pixi by Petra Retinol Tonic

$15

Target

Lumineux Whitening Kit

$38

Oral Essentials

theBalmJour® Creamy Lip Stain

$14

The Balm

Anastasia Beverly Hills Liquid Glow

$25

Anastasia Beverly Hills

Dear Dahlia Paradise Blooming Balm

$30

Dear Dahlia

EradiKate® Salicylic Acid Acne Treatment

$58

Kate Somerville

Kat Von D Lash Liner Liquid Inner Eyeliner

$20

Sephora

AHAVA Dunaliella Algae Peel-Off Mask

$45

AHAVA

BITE Amuse Bouche Lipstick in Leo

$26

Bite Beauty

Peace Out Puffy Eyes Under-Eye Patches

$25

Sephora

BECCA Ultimate Coverage Longwear Concealer

$29

Sephora

Glass Skin Refining Serum

$39

Peach & Lily

Beautyblender Bounce™ Liquid Whip Long Wear Foundation

$40

Sephora

Purlisse Watermelon Energizing Sheet Mask

$36

Purlisse

Pérsona Cosmetics Season One Matte Liquid Lipsticks

$16

Pérsona Cosmetics Season

NEXXUS Keraphix Masque For Damaged Hair

$5

Nexxus

Anastasia Beverly Hills Norvina Eye Palette

$42

Anastasia Beverly Hills

HUM Nutrition Collagen Pop

$12

Sephora

Schmidt's Jasmine Tea Body Wash

$10

Target

HiMirror Mini

$119

HiMirror Mini

Hydrakiss Bio-Cellulose Anti-Aging Lip Sheet Mask (Set of 10)

$30

PMD Beauty

Natura Bissé Essential Shock Intense Cryo-Gel

$72

Natura Bissé

Pore Clearing Clay Stick Mask

$12

Innisfree

It Cosmetics Your Skin But Better CC+ Cream Oil-Free Matte with SPF 40

$38

Sephora

JJ Young by Caolion Lab All In One Pore Dual Face Mask

$28

Walmart.com