Mascara is a beauty must have for most of us who are obsessed with makeup. In fact, I'd bet that a huge percentage of women would say mascara if they were asked which beauty product they couldn't live without. It lengthens, it adds volume, it defines; there's seemingly nothing a great mascara can't do for lashes, and just like eyebrows, beautiful lashes can really frame a face. It's safe to say many of us have a black mascara in our beauty arsenal, but the best coloured mascaras deserve your attention too. So if you're feeling brave, it's time to ditch the black or brown mascara and opt for an electrifying blue, gold, or even a pink.
When it comes to knowing what colours suit you, there are a few "rules," although I would always recommend just playing round with shades and seeing what you love. For brown eyes, it's recommended that you start with blue and green hues, as these colours sit at the opposite side of the colour wheel to brown, so can really make eyes pop. A lovely earthy red-toned brown can look great with green eyes, and burgundy particularly complements them. Blue eyes can get away with a lot, but a purple or deep navy can look particularly striking.
At the end of the day, there are no hard and fast rules about what makes a colour mascara look amazing on each person. It's just about giving lots of different shades a try, and finding something you really love. With this in mind, I have picked seven of my absolute favourite coloured mascaras, which are fun, vibrant, and eye-catching. Enjoy!