Applying primer is a beloved step in my beauty routine. The perfect primer will make your face feel soft and smooth and will help all of your other makeup items stay in place all day long. Creating a flawless base for all other makeup application is definitely not an easy process, however. e.l.f. Cosmetics' recently launched Primer Finder tool will take the guesswork out of choosing a primer that works for you, and it’s nice to know this beauty brand’s got your back.
When you pay a visit to the e.l.f Cosmetics website, you’ll take a quiz that will help you pick a primer that meets all of your needs. Answer a few simple, but crucial questions, and the tool will narrow down the products you should try to incorporate into your routine.
Questions such as, “What’s your skin type?” and “What’s your favorite finish” will lead you to what could become your new favorite items. It recommended I try the Mineral Infused Face Primer or the Prep & Hydrate Balm. Considering the Mineral Infused version is said to reduce redness as well as smooth skin to prep it for makeup and it’s only $6, I’m definitely down to add this to my beauty bag. So, what new product is headed for your personal collection? Take the quiz to find out!
So many primers, so little time!
Finding the right one is now a whole lot easier, though.
Large Hydrating Face Primer, $10, e.l.f. Cosmetics
And thank goodness! Because the e.l.f. Cosmetics brand alone has quite a few different priming products to choose from. This hydrating one, for example, could be great for those with dry skin.
Beauty Shield SPF 50 Skin Shielding Primer, $12, e.l.f. Cosmetics
The brand also recently launched a primer with SPF 50 that's great for summertime (well, year-round, really!).
Elf mineral infused primer is the best primer for my face 🤤— Ƭatiana (@tatianalizzette) June 12, 2017
Fans of the e.l.f. brand, in many cases, swear by their primers. But, makeup is such a personal thing, so you'll definitely have to give the brand a try for yourself!
e.l.f Cosmetics also has a foundation shade finder tool you can access online.
I don't know about you, but I'm willing to invest in a brand that's this helpful in the makeup matching process. If you feel the same way, feel free to take advantage of the tools from e.l.f. Cosmetics!