While beauty brands' partnerships with celebrities and gurus are exciting, a charitable cause is even better. Tarte's Kiss and Makeup campaign is back for 2017, and the ultra-popular brand wants you to help raise awareness about cyberbullying and maybe give you Tarte for life while you're at it. How is Tarte raising awareness and how can you help? It's as easy as your Instagram account. Plus, the brand is throwing in an extra something for fans: Tarte for life.
Friday, Aug. 25 is National Kiss and Makeup Day, and to participate in Tarte's campaign against cyberbullying, all you have to do post a selfie. It's not, however, just any selfie. Lipstick is, of course, involved. Apply your favorite lipstick, kiss the back of your hand, cover your lips with the lip print, and take a selfie. Of course, any good selfie deserves to be on Instagram, right?
To win Tarte for life, head over to your account, post the picture with the hashtag #KissAndMakeup, then tag a friend and say something positive. Bam! You're entered, but there's an additional incentive, for every hashtagged Instagram post, the brand will donate to the Tyler Clementi Foundation, a non-profit that works to end cyberbullying.
Of course, posting the selfie for the donation alone should be sufficient, who doesn't want to win Tarte for life? Now, you can support anti-cyberbullying efforts and get a lifetime supply of one of the best brands on the market.
By posting the selfie, you're automatically entered to win Tarte for life. However, don't attempt to post multiple selfies in order to approve your odds. Only one entry is allowed per person.
According to an e-mail sent out by the brand, potential entrants have until Sept. 5 at midnight to try to get their hands on a lifetime of Tarte. While you don't need to be in a rush to get that perfect selfie today, you are on a schedule.
If you want to score Tarte for life and support a great cause at the same time, get your lipstick and your Instagram account ready. This is one giveaway you've got to enter.