ThirdLove Is Launching A Nursing Bra Collection

by Eliza Florendo

The biggest questions on earth are as follows: What is the meaning of life? What is reality? And finally, why are comfortable bras so hard to find? Thanks to ThirdLove, the last question may just disappear. ThirdLove's nursing bra collection goes one step even further, making modern breastfeeding moms' lives a whole lot easier. First, they revolutionized the bra game for bigger-busted women, and now, they're pioneering the nursing bra world.

ThirdLove's mantra is that fit should come first, and this new collection proves just that. With two styles, the 24/7 Classic Nursing Bra and the 24/7 Classic Wireless Nursing Bra, the line of bras is made of a soft cotton fabric that combats irritated skin and a wide front closure, ensuring that take-on and take-off are done so effortlessly.

Like all of their bras, these two "will include ThirdLove’s signature pleated straps and are finished with clasps that allow for easy feeding and hands-free pumping," according to the press release.

For the modern mother, this is huge.

“Our goal at ThirdLove has always been to create high-quality, perfectly fitting bras for every stage of a woman's life, and that includes motherhood,” said Heidi Zak, founder and co-CEO, ThirdLove in the press release.

Not only are these bras incredibly functional, they're pretty stylish, too.


Boobs everywhere are letting out a sigh of relief.


So much yes to this wide clasp.


In cute and practical colors, too.


This one, unlike the two above, have a wire.


Same one as above, but in the nude color.

“We are continuing to expand our product line based off the needs of our customers, and across the board, we heard there was a strong desire to have a Nursing Bra that was equal parts beautiful and functional,” said Zak.

It's a beautiful thing when needs are met.

ThirdLove fans have been speculating for months as to whether they'd be coming out with a nursing bra.

You can shop ThirdLove's new nursing collection online at Each bra is $72, but you can also buy a pack of 2 for $125. And, according to their reviews, they're worth every penny.

One reviewer said "I have been a fan of TL ever since I discovered their t-shirt bra through the trial program. I've been so nervous about having to find a nursing bra since third love didn't have them — so glad they came out with this collection...."

ThirdLove does it yet again — fingers crossed that they're not stopping here.