Finding a good pair of jeans can seem like an endless search — you often come close to finding a good pair, but not one that fits your every need. It could be too expensive, not the right fit, or not made the way you'd wish your perfect pair of denim was made. Luckily for jean lovers, Everlane's denim collection is coming, and it's another must-have staple they're adding to their assortment.
Everlane, a master at creating minimalist basics, is foraying into the world of denim, and they're doing it their way. According to the press release, it's manufactured sustainably in Vietnam at a Silver LEED certified factory which recycles 98 percent of its water. Each pair is then air dried, relying on "alternative energy to create premium denim." So, not only does Everlane create polished basics, but they do so with minimal waste, too.
And true to Everlane nature, it's affordable, too. Priced at $68, one or two pairs will totally transform your wardrobe. Made with premium 11 ounce denim fabric that's sourced in Japan, you know it's made with quality, as are all of Everlane's products.
The collection, made for men and women, is made to "hold you" in, with just a bit of stretch. Nothing is more difficult to break in than a tough pair of denim, so having just a bit of stretch, while still holding some sort of structure, is the sweet spot for this pair of denim.
Fans of the brand will have a heyday — clothing staples are what builds a fantastic wardrobe, and Everlane is basics Mecca, whether you're looking at their t-shirts or shoes. Paired with a simple tee, white button up, or even crop top, this denim takes easy dressing to a whole new level.
Everlane was founded in 2011 with the mission "to provide consumers with well-designed, high-quality clothing and accessories at an approachable price point while simultaneously encouraging them to stay informed and educated on product origins."
And since then, they've stayed true to this statement. At a time when fashion sustainability is even more important to consumers, it's a breath of fresh air to find a company that actually abides by their promises for a greener world and at an affordable price range, to boot.
Long gone are the days of "sustainable clothing" being synonymous with less-than-trendy design thanks to Everlane, and this expansion into denim can (hopefully) only mean one thing: More basics are coming.
You can pre-order Everlane denim right now at by clicking here and at select denim concept stores starting Sept. 7.