Kate Lindsay

Kate Lindsay writes the internet culture newsletter Embedded. Her writing has appeared in The Atlantic, The New York Times, The Verge, GQ, and Vulture.

Wellness

My Therapist Is A TikTok Star

“I was like, ‘Is she talking about me?’”

By Kate Lindsay

Very Online

Uh Oh, The Internet Is Horny For Your Man

More and more couples are confronting a very 21st century problem.

By Kate Lindsay

Opinion

The Princess & The Rumor Mill

The theories about Kate Middleton have gone from reasonably skeptical to wildly unhinged.

By Kate Lindsay

Shop Talk

How Affiliate Links Became Everyone’s Low-Lift Side Hustle

Influencers and normies alike are earning commission through programs like TikTok Shop.

By Kate Lindsay

Swipe Left

Dating Apps Are In Their Flop Era

Millennials are tired, Gen Z is barely interested, and the Tinders and Hinges of the world are scrambling to keep up.

By Kate Lindsay

Life

Mrs. Dow Jones Knows Why You’re Broke

Instagram personal finance guru Haley Sacks wants to convince a pessimistic generation that wealth is within reach.

By Kate Lindsay

Extremely Online

Help! I Hate My Brand

The longer a creator’s career, the more likely they are to evolve — and to feel a growing gap between their online and offline selves.

By Kate Lindsay

Life

When Your Favorite Influencer Becomes Your Vacation Buddy

Content creators are taking the communities they’ve built online into real life — and helping their followers find friends.

By Kate Lindsay

Extremely Online

Is It Time To Embrace “Opinion Fatigue”?

After years of battling bad-faith critics online, some people are keeping their takes to themselves.

By Kate Lindsay