Beauty

Everything You Need To Know About Beauty Pie

Retinol serum for the price of lunch? Yes please.

by Sarah Lakos

If your skincare-obsessed friends haven't already raved about it, let us explain how Beauty Pie works. We'll cover off the ins and outs of this hugely popular beauty membership, answer your biggest questions and also share Beauty Pie's most popular and best reviewed products. Plus, get a Beauty Pie PLUS annual membership for just £49 (normally £59) with our exclusive code: BUSTLESENTME.

There are plenty of reasons why Beauty Pie gets such great reviews. From their snazzy packaging to stocking an extensive range of skincare, make-up and haircare products - up to 70% off typical retail prices -to working only with the world’s best beauty labs. It’s a no brainer really, and here at Bustle we are all HUGE fans.

Since 2020 and the rise of home-delivery, we're very much into the concept of lab-formulated, luxury beauty products delivered to our door (did we mention the massively discounted prices for members?).

Beauty Pie started when former founder of Soap and Glory, Marcia Kilgore had an idea to disrupt the beauty retail market. After selling Soap and Glory to Boots in 2014, the entrepreneur says the direct-to-consumer offering was her, "best idea yet". And so Beauty Pie was born in 2016 and beauty lovers remain forever in her debt.

Here's everything you need to know about Beauty Pie - it's highly likely you'll want to try it out after getting the low-down (right now, you can get your first month free).

We only include products that have been independently selected by Bustle's editorial team. However, we may receive a portion of sales if you purchase a product through a link in this article.

How does Beauty Pie work?

Amazing luxury products at fabulous prices sounds great - but how does Beauty Pie work?

Beauty Pie gives you access to hundreds of beauty products from 59 world-leading labs and is the first ever luxury beauty buyers’ club. Every membership fee paid into this collective buyers’ club gives the Beauty Pie community access to the best products and formulas, straight from the best laboratories around the world. Think supercharged, anti-ageing formulas from Switzerland, skin-perfecting bodycare from France, and highly-pigmented make-up from Italy.

Beauty Pie has just launched a new kind of membership called Beauty Pie PLUS. It’s an annual membership that gives members the flexibility and convenience to shop what they want, when they want, by eliminating monthly spending limits and offering an upfront spending allowance that renews every year for just £59 (only £49 with our code: BUSTLESENTME).

You can also sign up to Beauty Pie’s £15 monthly membership (for a minimum of three months) and shop up to £150 worth of luxury beauty products each month (calculated using Beauty Pie’s Typical retail prices). Don't think you'll hit your spending limit? Any unused spending limit will always roll-over to the next month.

​​You can also shop Beauty Pie without a membership by paying the non-member ‘typical retail price’, however any monthly or annual membership unlocks up to 70% off typical retail prices.

How are Beauty Pie’s exclusive member prices so affordable?

It’s simple. They don’t pass on the crazy markups for middlemen and retailer and e-tailer costs! As a member, all you're paying for is the product, packaging, product safety testing and VAT.

What are Beauty Pie's best-selling products?

Beauty Pie members have written rave reviews about these products - in a matter of months, they've reached cult status and continue to sell out.

Now that you know everything about Beauty Pie, you might be tempted to shop up a storm starting with their top six products:

#1

Members’ price: £11.75

#2

Members’ price: £12.16

#3

Members’ price: £7.91

#4

Members’ price: £7.81

#5

Members’ price: £16.26

#6

Members’ price: £16.43