Celebrity Fashion

Gigi Hadid’s New Swimsuit Collection Is A Cottagecore Dream

The collab draws inspiration from the Hadid family farm.

After another long winter, summer is finally almost upon us — well, almost. And with that, cult-favorite swimwear label Frankies Bikinis and Gigi Hadid have teamed up to design a new collection that everyone and their mother is going to want to get their hands on.

Longtime pals, Hadid and Francesca Aiello (the Frankie of Frankies Bikinis), united to create a dreamy collaboration inspired by their Malibu beach days, as well as time spent at Hadid’s family home in the Pennsylvania countryside. Naturally, the cottagecore vibes are strong.

The “Americana” collection offers swimwear and loungewear done in romantic colorways like sunny yellow and baby blue, with floral and toile prints, and whimsical details like ruffles and bows. In addition to classic triangle bikinis, tankinis, and one-pieces, the collection also includes bodysuits, cardigans, and accessories such as hats and headscarves. Essentially, everything you’d need for a summertime picnic photoshoot.

According to a press release from the brand, this drop is “full of sentiment and nostalgia.” You’ll find personal details throughout the collection, including a tree stump etched with “G+F,” an ode to Hadid and Aiello’s friendship, as well as a deer and fawn, which represents Gigi and her daughter Khai.

Alana O'Herlihy
Alana O'Herlihy
Alana O'Herlihy
Alana O'Herlihy
Alana O'Herlihy

If you have a mini-me, Gigi and Frankie also created a collection for kids. “The Gigi x Frankies Bikinis lil frankies offering is a compilation of kids swimwear and loungewear that matches back to the nostalgic prints, fabrics, and colors in the adult offerings of the collection for a sweet “mommy-and-me” moment,” the press release reads.

The main collection, as well as the “lil frankies” line, will be released on May 11th. There will be a second kids’ drop on June 2nd and another adult release on May 25th on frankiesbikinis.com.

Frankies Bikinis
Frankies Bikinis
Frankies Bikinis
Frankies Bikinis
Frankies Bikinis
Frankies Bikinis
Frankies Bikinis