Over the years, it has become quite clear that the invention of online shopping has only contributed to the cheer and brightness of the holiday season. Especially when said Internet retail therapy comes in the form of ASOS Black Friday deals. Lucky for those of us torn between our love of shopping and our adoration of seasonal hibernation, online retail makes scoring Black Friday deals possible without ever leaving the living room. And this year, ASOS's holiday game is strong.
Traditionally secretive about its Black Friday and Cyber Weekend offerings, ASOS tends to keep its steals and deals under wraps until the day after Thanksgiving, and this year is no different. The worldwide retailer is maintaining the element of surprise, teasing shoppers with a banner on its website that acknowledges loyalists' excitement for the upcoming discount extravaganza, while directing them to the outlet page for current sales.
Can’t wait for Black Friday to get your ASOS fix? Head over to the website a few days early and check out all the current happenings. Between the never-ending assortment of fashion favorites and its recently launched holiday shop, there are pages of merchandise to comb through. It’s game time, so here is what you can expect from ASOS leading up to the big event.
1. The ASOS Outlet
To hold shoppers over, ASOS is directing those of us looking for a good deal to its outlet, where everything from embellished and perfectly printed party dresses to sweaters to shoes fit for the holidays is up to 70 percent off. Here are just a few of the highlights.
Poppy Lux Nancy Heart Dress With Asymmetric Skirt, $33, asos.com
Show a little love for the holidays with an all-over heart print in a deep berry color that gives bright reds a run for their money.
Club L Plus Size Sequin Dress With V-Neck, $45, asos.com
Shine bright like holiday lights from the first party of the season to the NYE ball drop with a full sequin mini.
Club L Snowman Holidays Sweater, $36, asos.com
When the snow starts falling, enjoy those icy flakes and scarf-clad, carrot-nosed friends by cozying up in a sweater that puts them front and center.
Club L Plus Reindeer Holidays Sweater, $36, asos.com
Red nose reindeers aren't only for pulling sleighs through the sky. They also make brilliant sweater weather companions.
London Rebel Ghillie Lace Point Flat Shoe, $51, asos.com
Sassy suede lace-ups in the color of the season are the perfect way to add a festive pop to any outfit. Plus, they're an excellent early holiday gift.
London Rebel Gemma Embellished Ballet Flats, $43, asos.com
Bling and baubles aren't just for necks and ears. They are also fierce when clustered on a traditional black ballet flat.
Truffle Collection Nova Glitter Pumps, $45, asos.com
Glitter is the new neutral, which means these show-stopping stilettos are both fancy and practical. Sparkles and sales are a stellar combination.
2. The Holiday Shop
In the mood for some holiday-specific shopping as well as all the aforementioned steals and deals? Be sure to check out ASOS's holiday hub.
ASOS Curve Red Carpet Midi Dress With Grid Sequins, $215, asos.com
The experts at ASOS certainly know how to make us sparkle and shine for the holidays. It's rather hard to resist this beautifully embellished midi.
ASOS Long Sleeve Sequin Stripe Maxi Dress, $198, asos.com
Whether you are headed out on the town for Thanksgiving Eve or already have a calendar full of seasonal social gatherings with a dress code, this sequin-encrusted maxi with major slit detailing is begging to be in your holiday wardrobe rotation.
Boohoo Plus Velvet Swing Dress, $40, asos.com
Crushed velvet is poised to be the winter season's style star and this long sleeve mini will have you looking fresh for all those holiday soirees.
ASOS Star Ombre T-Shirt Dress, $215, asos.com
Holiday dressing doesn't have to be all reds and greens. Go groovy and stand out this season with a brightly colored ombre and geo flowers.
Truly You Sequin Embellished Floral Dress, $99, asos.com
Florals easily transition from spring staple to winter wonderland wonderful when embellished with gold sequins.
River Island Sparkle Swing Dress, $76, asos.com
It's shiny and shimmery and sparkly all over. Holiday spotlight stealing is a certainty in this swing dress with metallic thread detailing.
River Island Black Pom Pom Heeled Sandals, $126, asos.com
Nothing says "I'm here for the party" like a black, pom pom puffed stiletto.
ASOS Holidays Embellished Heeled Sandals, $90, asos.com
These chunky heeled sandals with two-tone embellishment are #holidayshoegoals.
Story of Lola Sequin Clutch Bag in Multi Color, $81, asos.com
Worried about what you'll wear to the endless number of parties on the horizon? Have no holiday fear. With this full, multi-colored sequin bag in your accessory arsenal, you'll steal the seasonal spotlight.
Boohoo Glitter Pom Pom Clutch Bag, $25, asos.com
Just when you thought there was nothing in this world you could love more than a pom pom adorned stiletto, the pom pom clutch came into your life.
ALDO Drego Necklace, $49, asos.com
'Tis the season to go big or go home. With this emerald-embellished statement necklace, you'll be out and about soaking in the spirit of the season all night long.
ASOS Opulent Swing Earrings, $11, asos.com
A swing earring with perfectly petite red stones equals the definition of pretty little things and understated holiday glam.
3. The Gift Guide
ASOS Holidays Reindeer Cozy Sock in Sleigh Box Gift Set, $15, asos.com
The party-wear on ASOS isn't the only thing on point this season. These adorable reindeer socks in a box will make you the most coveted stuffer of stockings.
New Look Nopsey Bunny Ears Slipper Boots, $24, asos.com
Adorable, floppy, bunny-eared slippers are begging to be gifted to your girl squad for when you choose to skip the party and cozy up on the couch for movie night instead.
Skinnydip X Zara Martin Kitty Headphones, $63, asos.com
Does anyone in this world not need cat-eared headphones?
Johnny Loves Rosie Rhinestone Studs and Necklace Gift Set, $43, asos.com
Little, bitty, pretty things make ideal gifts for anyone who appreciates lovely baubles and understated bling.
Ted Baker Jillie Small Glitter Bow Trim Toiletry Bag, $49, asos.com
Bow-embellished bags are the best bags. With this shiny, rose gold-hued Ted Baker toiletry case, the recipient of your seasonal cheer will soon be traveling in style.
Skinnydip Exclusive XMAS Glitter Cross Body Bag, $54, asos.com
Let's get literal this Christmas. This is the perfect cross-body for those ladies who wear their love of the holiday season on their sleeves... or on their accessories.
Skinnydip Black Fluffy Bag Charm, $15, asos.com
With this bag charm, the trend-lovers on your list can turn any accessory into a pom-puffed one.
Whether you shop now or wait for those anticipated and ever-coveted Black Friday deals, it's obvious that ASOS has the holidays down pat. What's better still? You never even have to leave the comfort of your couch to snag 'em.
Looking for tips on how to style all those Black Friday finds? Check out the video below and be sure to subscribe to Bustle's YouTube page for more tricks of the trade!
Images: Courtesy ASOS