theBalm's New Liquid Lipstick Shades Are Here

Another liquid lipstick is making waves! If you love comfortable, wearable liquid lipsticks, then you know theBalm's Meet Matt(e) Hughes line is excellent. If you've been wondering when do theBalms new matt(e) liquid lipsticks come out, good news: They're here!

ICYMI, theBalm is an online cosmetic brand known mainly for its face products, like the cult favorite Mary-Lou Manizer highlighter. But for me, it's the Matt(e) Hughes Liquid Lipstick line that is the best part about theBalm. They're long-wearing, matte liquid lipsticks that smell like vanilla mint and last all day long. The formulation has a mouse-like consistency, so it's perfect for people with dry lips or if you just hate the crusty feeling of a typical liquid lipstick. The color wears off slowly like a stain, instead of flaking or peeling off. The best part? They smell like vanilla mint.

Kylie Cosmetics Lip Kits fans should look at theBalm Matte(e) Hughes for affordable (and not sold-out) alternatives. The colors range from deep, purple berry shades to brown nudes and light corals.

Now, they've added four new shades to the line. theBalm added shades Sincere, Trustworthy, Doting and Dedicated to the color line up. Sincere is a light mauve, Trustworthy is a warm nude, Doting is a bright, summery nude coral and Dedicated is a bright berry red.

Now there are 12 shades in the line, and all retail for $17. The color line is gradual from dark to light, so the colors compliment and are easy to mix together for an ombre lip or a custom shade.


theBalm Meet Matt(e) Hughes Long-Lasting Liquid Lipstick in Dedicated, $17,

This shade is a bright berry red with cool undertones.


theBalm Meet Matt(e) Hughes Long-Lasting Liquid Lipstick in Doting, $17,

This peachy nude is perfect for everyday looks, and has a warm tone that screams summer.


theBalm Meet Matt(e) Hughes Long-Lasting Liquid Lipstick in Sincere, $17,

This is my favorite in the new shades, and totally reminiscent of Posie K. But this is a bit warmer and lighter — this is a sweeter shade of dusty mauve.


theBalm Meet Matt(e) Hughes Long-Lasting Liquid Lipstick in Trustworthy, $17,

A warm, spicy nude pairs well with a bronzed, sunny look,

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