Kylie Jenner set the Internet on fire Monday when she took to her website and mobile app to announce the release of the Kylie Cosmetics KyShadow palette. The gorgeous collection of nine warm-toned browns is so Jenner, and the Internet agreed. The Twitter reactions to Kylie Cosmetics' KyShadow prove that fans are stoked for the upcoming release of the shadows, and after seeing photos of the KyShadow Bronze Palette, you'll definitely understand social media's excitement about Jenner's latest launch.
When the Keeping Up with the Kardashians star first started teasing her latest launch, no one was sure what exactly was coming down the Kylie Cosmetics pipeline. There were theories everywhere about potential eyeliners and brow products thanks to Jenner trademarking phrases like KyLiner and KyBrow, but the trademarked name that stuck? KyShadow. Jenner's #SummerSurprise that she'd been teasing was the palette, and Twitter clearly thought it was worth the wait.
It makes sense that social media would explode after Jenner makes an announcement regarding Kylie Cosmetics. After all, she's truly harnessed the power of social media to create a marketing systems for the brand that's near unbeatable. Fans are glued to Jenner's Instagram account and Snapchat for updates on product launches, sneak peeks, and restocks. The same online devotees have now come out in droves to support Jenner and celebrate the KyShadow Bronze Palette.
So what are the Twitter reactions to Kylie Cosmetics' KyShadow? They're essentially all positive — and some are hilarious.
1. Living For Kylie
Yes, it's that serious. Have you seen those perfect hues?
2. Slay, Kylie!
Yes, slaying the whole damn eyeshadow scene.
3. Respecting That Hard Work
Yes, so much respect!
4. Pay Day, Come Sooner!
We all need a complete Kylie Cosmetics collection.
5. Struggling Fans
Being addicted to Kylie Cosmetics products isn't for the faint of heart.
6. Convincing Yourself To Purchase
It doesn't take much, does it?
7. Even Non-Makeup Lovers, Love It
There's never been a more ringing endorsement.
Yes, it's an addiction.