Fashion

These Are 2016's 28 Most Viral Makeup Products

by Miki Hayes

For those of us that identify as "beauty-obsessed," we can get pretty, well, obsessive when it comes to new releases and innovative products. And when we become consumed with the next great thing, what do we do? We take to social media and post about it to make sure we're not longing for something alone. So if, like me, you happen to be wondering what exactly we coveted most this year, I've rounded up some of the most viral makeup products of 2016.

And let me tell you: It was truly a beautiful year. From rainbow highlighters, to celebrity collaborations, to sweetly-scented palettes, there were a bunch of really awesome makeup products that we couldn't stop thinking about. Plus, if you're someone who follows all the social media accounts of your favorite brands and is always the first in line for a release, you probably hunted (and maybe even got your hands on) most of the products on this list. Hey, ain't no shame in your game. So if you want to relive some of the best and biggest product and collection-launches of the year, here are 28 of our most-stalked makeup products and lines from 2016:

1. Anastasia Beverly Hills Glow Kits

ABH Glow Kits, $40, Anastasia Beverly Hills

Highlighters were huge this year, and if one line was continuously coveted, it was this one. And with something for every skin-tone and taste, how could it not be?

2. Anastasia Beverly Hills Master Palette By Mario

ABH Master Palette By Mario, $45, Macy's

As soon as it was revealed that Mario Dedivanovic would be releasing a palette with ABH, beauty junkies everywhere seemed to collectively hold their breath until the drop. Because when Makeup By Mario comes out with a product, you get it.

3. Anastasia Beverly Hills Modern Renaissance Palette

ABH Modern Renaissance Palette, $42, Anastasia Beverly Hills

We makeup-obsessed couldn't get enough of reds and oranges this year, which meant that we couldn't pass up this palette. I mean, you're swooning just looking at it, right?

4. Artis Brushes

Elite Mirror 5 Brush Set, $170, Artis

While we all still love our beautyblenders, this was a big year for the oval brush. After all, we can't not try an innovative beauty tool.

5. Becca Cosmetics x Jaclyn Hill Face Palette

Becca Cosmetics Face Palette, $99, Amazon

Whether or not you already owned Champagne Pop, you probably still considered getting your hands on this face palette. Because if it's Jaclyn Hill-approved, are there even any questions?

6. Benefit Brow Line

Benefit Brow Line, $12+, Benefit

A revamped line meant that all eyes (and brows) were on Benefit's highly-anticipated release.

7. Bitter Lace Beauty Prism Highlighter

Beauty Prism Highlighter, $28, Bitter Lace Beauty

Rainbow highlighters had a major moment this year, and it's all thanks to this beauty that started the craze. And yes, I would still dunk my face in it.

8. Charlotte Tilbury Kim K.W. Lipstick

Charlotte Tilbury Kim K.W. Lipstick, $34, Nordstrom

A nude lipstick made for Kim Kardashian-West? Well then it must be the perfect nude, thought beauty-lovers everywhere.

9. Colourpop Churro Highlighter

Churro Tie Dye Highlighter, $8, Colour Pop

That name! That swirl! You know you had to have it.

10. Colourpop Hello Kitty Collection

Colour Pop Hello Kitty Collection, $4+, Colour Pop

I mean, c'mon. You can't ignore the most precious, cartoon cat to ever exist. Especially when paired with lippies, shadows, and highlighters.

11. Cover FX Custom Enhancer Drops

Cover FX Custom Enhancer Drops, $42, Sephora

If you're all about a highlight that can be seen from space, you were probably first in line for these ultra-metallic, liquid highlighters.

12. Estee Lauder x Victoria Beckham Collection

Estee Lauder Victoria Beckham Collection, $30+, Victoria Beckham

Because when a Spice Girl collaborates on a makeup line, you drop everything.

13. Glossier Boy Brow

Glossier Boy Brow, $16, Glossier

In the year of brows, this one-step wonder was on everyone's list.

14. Huda Beauty Lashes & Lips

Huda Beauty Lashes & Lips, $19+, Sephora

Huda Beauty's clever packaging (and bomb products) made her lashes and liquid lipsticks hot items to haul this year.

15. Jouer Cosmetics Skinny Dip Lip Topper

Jouer Cosmetics Skinny Dip Lip Topper, $16, Beautylish

A lip topper that can transform any liquid lipstick to a metallic finish? This was a no-brainer for lipstick lovers everywhere, as it basically doubles any collection.

16. Kylie Cosmetics Everything

Kylie Cosmetics Collection, $26+, Kylie Cosmetics

Just about everything Jenner launched all year sold out in a matter of minutes. Because when everyone is wildly anticipating the newest release, it's the only thing we're talking (and thinking and dreaming) about.

17. Lancome Juicy Shakers

Lancome Juicy Shakers, $22, Lancome

With a wide range of scents and those cute little bottles, how could we not covet these delectable lip oils?

18. MAC Holiday Face Palettes

Click Here To Shop The MAC Holiday Collection

Because when Whisper of Gilt makes a return to the beauty counter, you rush there to snag it.

19. MAC x Selena Collection

Fans have been begging for a Selena collection for years. So the fact that it finally happened this year was quite a monumental moment in the world of makeup.

20. Makeup Geek x Manny MUA Palette

Manny MUA Palette, $45, Makeup Geek

Another hot palette, Manny MUA's collab with Makeup Geek resulted in warm-toned goodness that fans of the brand and vlogger couldn't get enough of.

21. Morphe 35O Palette

Nature Glow Eyeshadow Palette, $23, Morphe

This palette could not stay on the shelves this year, as nobody on YouTube or Instagram could stop talking about it.

22. Natasha Denona Eyeshadow Palettes

Natasha Denona Eyeshadow Palette, $169, Beautylish

Basically the most luxurious eyeshadow palettes to ever be released, there was an immediate obsession with these pigmented palettes.

23. Pat McGrath Labs

Whether for her highlighter sets, glitter lip-kits, or pigment bundles, whenever new Pat McGrath products were about to launch, it was all anybody was talking about.

24. Tarte x Grav3yardGirl Swamp Queen Palette

Swamp Queen Palette, $45, Tarte

Another collab with a huge following, this face and eye palette was a hot commodity.

25. Tarte Shape Tape Concealer

This concealer jumped to holy-grail status for many beauty influencers, driving the line for its release out the door.

26. Too Faced Born This Way Concealer

Born This Way Concealer, $28, Sephora

But because you can never have too many concealers, this one also had trouble staying on the shelves in 2016.

27. Too Faced PB&J Palette

Too Faced PB&J Palette, $36, Too Faced

Does it get any better than an eyeshadow palette inspired by your favorite, childhood sandwich? Well, when it's scented like peanut butter, it does. And it also sends the internet into a tizzy.

28. Too Faced Sweet Peach Palette

Sweet Peach Palette, $49, Too Faced

This limited-edition palette caused such a frenzy that Too Faced had to bring it back with an entire collection. Now that's a hot item.

How many of 2016's most viral, makeup items were you able to snag?

Image: @kyliecosmetics/Instagram