Fifth Harmony's "This Is How We Roll" Could Be the Group's First Big Hit — LISTEN

LOS ANGELES, CA - AUGUST 10: Singers Dinah Jane Hansen, Lauren Jaureguim, Camila Cabello, Ally Brooke, and Normani Hamilton of Fifth Harmony attend FOX's 2014 Teen Choice Awards at The Shrine Auditorium on August 10, 2014 in Los Angeles, California. (Photo by Jason Merritt/Getty Images)
Source: Jason Merritt/Getty Images Entertainment/Getty Images

Attention all Harmonizers: Fifth Harmony's new album, Reflection, is now streaming for free on iTunes Radio. That's right — you can hear the group's new LP a full week ahead of its official release date (which is Tuesday, Feb. 3, for those of you who haven't yet marked your calendars yet). Listening to Reflection for the first time on Monday night, I was immediately struck by just how fun the music is. It's clear that Ally, Normani, Dinah, Camila, and Lauren had a great time making this record. But despite their fun tunes and massive following, the five young women have yet to land their first big hit on the Billboard charts. Fortunately, I think that a new song called "This Is How We Roll" could change Fifth Harmony's luck.

"This Is How We Roll" is a smooth, up-tempo club banger that finds Fifth Harmony singing (and rap-singing) about their partying prowess. Come to think of it, the track kind of sounds like a mash-up of Nicki Minaj's "The Night Is Still Young" and will.i.am and Britney Spears' "Scream & Shout." In other words, it sounds like it could be a huge hit.

"This Is How We Roll" kicks off with its guitar-driven chorus:

This is how we roll

We stay in the street and get it all week 'cause

This is how we roll

We gotta get out, can't stay in the house 'cause

The party don't end, every weekend

Turn up, baby

Burn up again and again

This is how we roll

We rollin', we rollin', we rollin'...

When the beat drops, you won't be able to stand still. I promise.

I had my fingers crossed that "Sledgehammer" would become Fifth Harmony's "breakthrough" song, but sadly, it fell short. Releasing "This Is How We Roll" as the group's next single just seems like a no-brainer to me (but there are several songs on Reflection that I think are "single-worthy").

Bottom line? Fifth Harmony deserve more commercial success than they've had so far.

You can check out the rest of Reflection on iTunes Radio right this very second. What're you waiting for?

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