Hatch Mama Pregnancy Belly Sheet Masks Are Made For Baby Bumps & They're Actually Not A Gimmick

Odds are that you've seen and tried out your fair share of sheet masks. There are masks that look like characters and some that look scary AF on their own, but now there are also some for your belly. As Allure found Hatch Mama created a pregnancy belly face mask. This might sound like a gimmick at first glance, but it's actually a really helpful products for mommas and mommas-to-be.

Deemed "belly facials" by the brand, Hatch Mama has figured out a way to help moms both relax and recover. According to the brand's description, the Hatch Mama Belly Mask allegedly minimizes stretch marks and, more importantly, soften inflamed scar tissue postpartum.

The K-Beauty item is already known for the hydrating and soothing properties, and this product is no different. Except for, you know, not having a whole for your eyes and mouth. It uses aloe vera, which the brand calls a "healing superhero," to sooth and reduce inflammation and propolis to heal and rebuild damaged skin cells.

So not only do the masks help during pregnancy, but you can actually use them afterwards to help the healing process. Plus it's a heck of a lot more fun than just rubbing cocoa butter on your belly. Doesn't seem so gimmicky now, does it?

Hatch Mama

Stretch Mark Minimizing Sheet Mask, $12, Hatch Mama

The masks are available right now for $12 each, or four for $42, on the Hatch Mama website. It's a one-size-fits-all-bellies type of product, too. No matter whether you're a full nine months pregnant or just popped the bun in the oven, you'll grow into the mask. There are currently no reviews available on the website, so it's unclear is the product actually works or not.

Of course, there is nothing wrong with stretch marks. Your body needs to do what it needs to do during pregnancy and there's no reason to be ashamed of that. But this product is pretty incredible even if it doesn't magically reduce stretch marks.

According to Check Pregnancy, scar tissue postpartum can happen to anyone and cannot be prevented. It's just part of the body's way of healing. To have a product that can help sooth some of the pain for mothers is major. There's a possibility that this mask could also help on other parts of the body that is having trouble healing from a surgery.

Hatch Mama

Stretch Mark Minimizing Sheet Mask, $12, Hatch Mama

It's a brand new product to the website, but this brand is no newbie to pregnancy products. The brand offers everything from belly oil, nipple and lip balm, and foot relief items. They've even created essential oils blends to help sooth nausea and help relax. Basically, they know their stuff about pregnancy.

On top of beauty products, Hatch Mama is also known for pregnancy clothing as well. This isn't your typically stretchy pants and dresses though. They offer seasonal trends that include jumpsuits, swing dresses, and tops that are just as flattering as they are comfortable and trendy.

While the specific clothing designs change every season, the sheet masks are a permanent items to the collection of Mama-specific products. So whether you're currently pregnant or hoping to be able to try them out when the time is right, you're covered.

Hatch Mama

Stretch Mark Minimizing Sheet Mask, $12, Hatch Mama

This is way more than just some trendy beauty product. The sheet mask has the possibility to help a lot of women, if not during their pregnancies, then afterwards. Plus it's a really great way to treat 'yo self while the baby is brewing.