Of course Kylie Jenner and Kylie Cosmetics were going to make a huge deal out of Valentine's Day. The 2017 Kylie Cosmetics Valentine's Day Collection is epic. This red-hawt range is not as extensive as the Kylie Cosmetics 2016 Holiday Edition, which was silver-dipped, full of bundles, and festive. But the VD set, which drops on Thursday, Feb. 2 at 6 p.m. ET/3p.m. PT, does have brand new products, like the brand's first-ever blushes, two new matte lippie shades, and a couple of mini "Valentine" kits featuring lip products and eyeshadows. The tubes also boast red packaging, since the shade is so closely associated with this heart-driven holiday. Yes, I know. It's going to be #ByeMoney when this collection drops. But is the Kylie Cosmetics 2017 Valentine’s Day Collection limited edition?
Well, Jenner revealed the details of the products and swatched them on her Snapchat on Jan. 25. However, she didn't confirm whether or not the collection is limited edition in her Snaps.
However, it is safe to assume that most of the collection will be limited edition, at least due to the crimson packaging. Sure, some of the shades could eventually be upgraded to permanent addition. Or they may live in this moment and time.
Bustle reached out to Kylie Cosmetics to inquire about the limited or permanent status of the Val Day Collection.
I am loving the glittery red lips on the boxes. They are like Dorothy's ruby slippers from The Wizard of Oz. #Classic.
This caption confirms the launch date and time. Go ahead. Program a reminder in your phone NOW. I would bet any wage that the collection sells out during the debut drop. So you will want to get on that ASAP.
There are two new full-sized Lip Kit shades to look forward to.
Valentine is one of them. This is so pigmented, as to be expected.
Head Over Heels is the other new KLK. It's super plummy.
OMG you guys! It's the first-ever Kylie Cosmetics blushes and there are hearts stamped into the bright pink and coral product!
The blushes are part of the Kylie's Diary palette, which also features shadows.
Swatches! The color story is super pink and red and I lurve it.
More minis! Every Kylie Cosmetics holiday-themed collection has a Mini Matte set and those tend to be the first to sell out.
Kylie Cosmetics krushed it... again!
Images: Kylie Cosmetics/Instagram (2); Kylie Jenner Snapchat (5)