What's In The Emma By Jane 2019 Festive Collection?
It's party season, and we all know a Christmas outfit isn’t complete without a touch of sparkle. Luckily, jewellery brand Emma by Jane — who offer "delicate everyday jewellery with an edge" — is bringing out a new line just in time for Christmas 2019. But what's in the Emma by Jane festive collection?
Emma by Jane launched just three years ago by entrepreneur Emma Asple. "I wanted to create a brand that was high quality, long lasting and timeless fashion pieces but that was at a price point that women could treat themselves," Asple tells me. "I believe women work so hard and my favourite thing to do is treat myself, especially if I have achieved something I’m proud of."
Emma by Jane is more than just a jewellery brand, it's a celebration of female friendship and empowerment. Each item in the collection is named after one of Asple's female friends. "I lived with my best friend Emma for five years and we became sisters," Asple explains. "Emma once arrived at a party fully dressed in my accessories and someone said ‘ah you’re styled by Jane, like "Emma by Jane."' It is such a lovely ongoing and blossoming bond between two women and that is why I wanted the brand to be called Emma by Jane and why I name each piece after a woman in my life who has inspired Emma by Jane's new festive collection has a real Christmassy vibe without being too OTT. Think emerald greens, star designs and, of course, lots of gold. This collection has something for everyone, whether you prefer statement, chunky pieces or a more dainty look. Here are the must have items from the collection.