Wildfang's Latest IG Campaign Is Inspiring

by Kali Borovic

With the political climate being as intense as it is right now, fashion might seem trivial, but it's actually more important than you might think. Sartorial choices can help people to communicate, speak their minds, show their support, and more. Wildfang's Dress Like A Woman campaign is making a powerful statement about fashion and gender during a time when many are using their clothing to make a statement. It focuses on the fact that "dressing like a woman" doesn't mean one specific thing.

Odds are that you've probably seen the #DressLikeAWoman hashtag floating around social media lately. According to The New York Times, a report surfaced via political newsletter Axois that read:

Trump likes the women who work for him “to dress like women,” says a source who worked on Trump’s campaign. “Even if you’re in jeans, you need to look neat and orderly.” We hear that women who worked in Trump’s campaign field offices — folks who spend more time knocking on doors than attending glitzy events — felt pressure to wear dresses to impress Trump.

Bustle has reached to Trump's team for comment on the allegations. People quickly took to Twitter to show off the many ways to, well, dress like a woman, in response to these claims. It didn't take long for Wildfang, the brand behind the Wild Feminist apparel range, to hop on board with a Dress Like A Woman campaign on Instagram. The six-photo spread shows photos of women like Ruth Bader Ginsberg and Janelle Monae wearing everything from a judge's robe to a suit and bow-tie, proving that dressing like a woman comes in many forms. Bottom line: if you are a woman, no matter what you wear, you dress "like a woman."

The campaign isn't the only way that brand spreads a feminist message. They also have an entire Wild Feminist clothing line where 10 percent of all proceeds go towards Planned Parenthood and the American Civil Liberties Union.

Wild Feminist Applique Crew, $70,

It also looks like they might have something else planned in response to#DressLikeAWoman. Wildfang posted a photo on Instagram with the caption, "If only he knew what was coming" and the hashtags #oneweek and #dresslikeawoman. Could this mean some clothing with the slogan is in the works? Bustle has reached out to Wildfang for more information.

Of course, Wildfang isn't alone in getting into the #DressLikeAWoman spirit. People are taking to Twitter to show their own responses. Here's a look at the many different ways there are to "dress like a woman."

Dressing like a woman, under water edition.

Because hard hats make great accessories too.

Pantsuit and all!

This is how you do it, people.


Love this.

I don't see this hashtag slowing down anytime soon.