If you’re interested in the green beauty space, you’ll know that finding entirely organic cosmetics is a nearly impossible task — but you can get close. So while not 100% organic, the best organic mascaras contain certified organic ingredients (as much as 85%, in some cases) — and often the rest of the ingredients are derived from natural sources. These mascaras are typically free from potentially irritating additives and allergens as well, including parabens, phthalates, silicones, and synthetic dyes and fragrances, which is great news for anyone who wants a
mascara for sensitive eyes. All this, and they still deliver the length, separation, curl, and definition you crave from a mascara! As organic mascara options are relatively limited, though, this list also includes a handful of natural mascaras that are similarly free of common irritants, and perform incredibly well.
Organic or natural, these mascaras are packed with botanicals like jojoba oil, shea butter, avocado oil, and aloe that work to condition your lashes, so you’ll reap benefits other than the purely aesthetic. Aesthetics-wise, note that most of the picks on this list fall under the umbrella of
natural-looking mascaras, so expect a subtler effect than falsie-caliber alternatives. They also feel wonderfully lightweight, rather than crispy or gloopy, thanks to the addition of those hydrating ingredients.
With that primer in mind, scroll on to shop the best organic mascaras on the market, plus some natural ones well worth your consideration.
1 The Overall Best Mascara With Organic Ingredients
ILIA is a leader in the luxury beauty world, so it’s no surprise that their
Limitless Lash mascara is well on its way toward cult status. First, take a look at the unique, dual-sided brush: One side features straight, comb-like bristles for separation and length, while the other boasts densely-packed bristles for thickness, volume, and curl. The formula is 99% natural and contains a handful of organic ingredients, including shea butter and carnauba wax, and it feels lightweight on lashes — plus, it’s smudge-free, flake-free, and ophthalmologist-tested. Nothing not to love about this one. Helpful review: “I cannot stress how much i love this mascara! I rarely leave reviews but for this item i had to! I have sensitive eyes and [no] irritation at all! This product makes my lashes the longest and fullest ive ever seen (without looking clumpy) also it has ‘clean’ ingredients, that is just a bonus. I hope you enjoy it as much as i do!! Worth every penny.” 2 The Best Volumizing Mascara With Organic Ingredients
mascara from Endlessly Beautiful is an amazing option for those looking to find a mascara that's close to being all-organic — it’s formulated with 85% organic ingredients, and it’s 100% natural. Among those certified organic ingredients are coffee powder, rice powder, sunflower seed oil, and cinnamon extract, which work together to condition lashes and support healthy lash growth over time. It’s also among the most volumizing options on this list, as the consistency is silky enough to build up without any heaviness or crunchiness, while the brush features densely packed bristles. Helpful review: “I am a paramedic and I work 24 hour shifts and this mascara is the only product I have used that I can wear the whole 24 hours and it doesn't smudge or flake or irritate my eyes. Also when I remove the mascara, my lashes actually look healthier and long. Other mascara I have used I would remove it and lashes would come out in the process and they would look short and brittle. The tube looks small so at first I thought it wouldn't last long but it lasted longer than the store brands I usually buy. It goes on very easy, and a little goes a long way. I will never go back to other mascara brands I have used and I will never feel the need to try and find a different product to use. This mascara fulfills everything I want in a mascara! Love it!” 3 The Best Natural-Looking Mascara With Organic Ingredients
Juice Beauty mascara is made with 60% certified organic ingredients, many of which are harvested from the brand’s own organic farm in Sonoma County, CA. In here, you’ll find ingredients commonly found in the brand’s luxury skincare products, including aloe, jojoba esters, hyaluronic acid, and rose flower powder, and the ultra-black pigment is derived from the brand’s signature plant-based Phyto-Pigments and minerals rather than carbon. The slim brush deposits smooth, clump-free layers for a natural look — think separation and length, rather than volume — though the formula is buildable if you want a bit more definition. Reviewers also love how easy it is to take off at the end of the day, sans rubbing or residue. Helpful review: “I like this a lot. I've never been one to wear mascara so I was worried I wouldn't like the product. I never have to think about it once I apply it and it looks great, very natural, no clumps.” 4 The Best Hypoallergenic Mascara With Organic Ingredients
Another almost-entirely organic mascara, the
Fifth & Skin Better’n Ur Lashes Mascara is also made with 85% organic and 100% natural, non-GMO ingredients, and the hypoallergenic formula is especially ideal for those with sensitive or allergy-prone eyes. The formula features organic chamomile hydrosol, which is both gentle and nourishing, and it’s free of common irritants like lead, mercury, dyes, artificial preservatives, and petroleum. On top of all that, it's also smudge-proof, water-resistant. It’s available in black (linked above) as well as brown, for those who prefer a subtler look. Helpful review: “I have dry, sensitive eyes and with my old mascara I couldnt wait to come home and take my makeup off. I tried this mascara and love it. It feels soft, doesn't irritate my eyes and can wear it all day and night.” 5 The Best Color Mascara With Organic Ingredients
It’s hard enough to pin down an organic mascara at all, let alone one that comes in a color other than black or brown — but in its rich blue-purple hue, this
mascara from 100% PURE in the shade blueberry is that rare product. Unlike other mascaras that typically use iron oxides for color, this harnesses cocoa, berries, and certified organic black tea as pigment — and many reviewers even rave about its natural berry scent. The formula is free from any harsh dyes, artificial fragrances, and synthetic chemicals or preservatives, and uses all-natural ingredients like cocoa butter, hydrolyzed wheat protein, and aloe juice. The smudge-proof formula also contains seaweed and vitamin B5, which makes it naturally nourishing and fortifying. You can also pick this up in black or brown, if you’d prefer. Helpful review: “Love the way it smells. The purple color is very nice and subtle when on. Seems to stay put throughout the day and easy to layer on for a more dramatic look. Comes off easily while washing my face at night." 6 The Best Natural Waterproof Mascara
can be waterproof, as this Ere Perez mascara proves. In here, vitamin E, avocado oil, and mamey oil work to condition lashes and keep them feeling soft and lightweight — though the pigment is rich and opaque, and it holds your lashes’ curl and volume all day long. It’s formulated to stay waterproof for up to 24 hours (a claim that many Amazon shoppers confirm), all without the use of common irritants like parabens, phthalates, and propylene glycol. Helpful review: “This is simply an awesome waterproof mascara. I have super sensitive eyes but wanted a waterproof mascara w/ clean ingredients and this one is the best. It does not flake at all, is not clumpy upon application, and comes off relatively easy considering it's in the waterproof category. It definitely has that feathery lash look. I am super picky with ingredients as well as how it performs and this checks all my boxes. It also lasts a pretty long time- using it twice a week for the past 4 months and it's still going strong.” 7 The Best Natural Mascara & Primer Duo
Who doesn’t love a two-for-one product? This
pick from Honest Beauty features a mascara primer on one end that works to separate and curl your lashes, as well as enhance the mascara’s intensity and longevity; and a lengthening and separating mascara on the other. Both formulas are made with natural ingredients, and free of parabens, paraffins, silicones, mineral oil, and synthetic fragrances. With well over 8,000 five-star ratings, this cruelty-free, ophthalmologist-tested pick is one of the most popular natural mascaras on the market, especially for those with sensitive eyes. Helpful review: “My eyes are super sensitive to pretty much everything and I have tried TONS of natural mascaras. They usually clump and dry and flake and just kinda suck but this one is different. It is absolutely amazing. It's super cheap for natural mascara and I would recommend to literally anyone. It doesn't bother my eyes at all, it lasts all day at least, it comes off easily but not immediately (you can cry a little and it won't go anywhere lol) and I just love it. I don't think I could ever use a different mascara. Highly recommend.” 8 The Best Drugstore Natural Mascara
Like all Burt’s Bees products, this
mascara is made from 100% naturally derived ingredients — and at just about $20 for two tubes, it boasts an accessible price tag. The mascara is ophthalmologist-tested and made without parabens, phthalates, SLS, petrolatum, or synthetic fragrances, and the nourishing formula (made with moisturizing glycerin and jojoba oil) feels comfortable on your lashes. The wand is on the larger side, which allows for less precision; though thousands of reviewers love how defined, lengthened, and intensely tinted their lashes look after a coat or two. Helpful review: “This is my favorite natural mascara and this 2-pack is a great deal.I’ve tried all the mid-priced natural mascaras and this one came out in top. It didn’t smear an hour into my day which is the biggest win. It doesn’t flake off either and it doesn’t clump. It also goes on nice and smooth.” 9 Another Fan-Favorite Natural Mascara To Consider
Pacifica is always a good go-to for excellent-quality natural makeup and body care products, and this
mascara is no exception. You’ll find plenty of good-for-lashes ingredients in this formula, like coconut oil and vitamin B, and the chubby brush delivers voluminous, fluffy lashes. It’s made without most of the common suspects, like parabens and sulfates, though the exclusion of peanut oil is a thoughtful touch for those with nut allergies. Performance-wise, revewiers specifically rave about its curl, length, longevity, and that it doesn’t flake or clump — all the makings of an excellent mascara, natural formula notwithstanding. Helpful review: “This is the best mascara I've ever used! It's not clumpy or flaky and stays on all day yet is easy to remove at the end of the day. It seems to add some curl and length to my lashes while not feeling too stiff. It's the first mascara I've used that leaves my lashes still feel soft and natural rather than stiff and crunchy. I try to keep my makeup looking natural so it definitely fits my needs there, but may not be the best choice for someone who prefers a more dramatic look. I've been really happy with this brand and seem to be slowly transitioning a lot of my makeup over to Pacifica Beauty as I've had such good experiences with their products.”
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This article was originally published on
June 22, 2019