What Is Happn Dating App? Bustle Talks To Happn's Director Of Trends Marie Cosnard In The Latest "I Want It That Way" Podcast
In general, people are suckers for a good love story. There’s just something about hearing how couples meet today that inspires singles looking for love that it could happen to them at any moment. Needless to say, it’s not uncommon for all couples to have to answer the big, “How did you meet?” question at some point in the relationship.
People meet their significant others through various ways. According to a 2,373 person survey conducted by Mic done in March of this year, 39 percent of 18 to 34-year-olds said they met through mutual friends, 22 percent said they met “out in a social setting,” while 17.9 percent said they met through work.
But of course, we can’t write-off online dating or dating apps. From Tinder to Bumble and everything in between, there’s currently an overload of dating apps and sites catered to helping you find “The One” through more modern ways. In the latest episode of Bustle’s “I Want It That Way” podcast, Bustle talks to Happn’s Director of Trends, Marie Cosnard about how people are meeting each other on Happn:
From what sets Happn apart to the best neighborhoods to date in New York, here’s what you need to know:
1. Happn Is For Missed Connections
If you have yet to discover the happenings of Happn, it’s essentially an app geared toward missed connections and finding people you’ve crossed paths with in real life. According to Cosnard, we cross paths with so many people every day. Why should we be online when we can be out there meeting people? Happn makes dating potentials look less anonymous and more real, since you’re crossing paths with them throughout the day. It’s also a great icebreaker. Because Happn is very much geared toward the busy person on the go, Cosnard considers it to be more of a big city app.
“It doesn’t have to be as huge as New York City, but it’s not for a village,” Cosnard says.
2. The Typical Happn User
The typical Happn user is around 27 to 28, busy, and likes to socialize. Cosnard says Happn is not for shy people.
3. People Like To Flirt Through Song
Forget about figuring out how to craft the perfect opening message, it’s all about figuring out the perfect song that best captures your feelings. According to Cosnard, the most people song people send via the app is, “Hello” by Lionel Richie. Another popular choice? “Call Me Maybe” by Carly Rae Jepson.
4. This Is When People Are Happn-ing
The app experiences dips on Fridays and Saturdays, which proves Cosnard's point that the users are social. People are usually out having drinks and meeting people in real life. The app's activity peaks on Sundays, which makes sense.
5. The Best Neighborhoods In New York To Match Are...
According to Cosnard, the best neighborhoods to date in New York are Columbus Circle, the Financial District, and Union Square.
6. Who’s Crushing On Who?
When it comes to the apps users, Cosnard found big time CEOs and heads of marketing tend to date within their field. Doctors tend to go for students—uhm, what? Oh, and entrepreneurs like to get it on with teachers. Who knew?
Want more of Bustle's Sex and Relationships coverage? Check out our new podcast, I Want It That Way, which delves into the difficult and downright dirty parts of a relationship, and find more on our Soundcloud page.
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