Whatever you're doing, stop. This warrants your full attention. Starting on July 12, Starbucks will have a snackable new treat on the menu: Megpies, as they're affectionately called, are making their debut at Starbucks locations nationwide. Exactly what is a Megpie, and where do they come from? We've got all the details on the new Starbucks snack, but the short version is this: It's flaky. It's gooey. It's got the word "pie" in it. From all that, you know it's a winner.
These perfect on-the-go tarts are like breakfast and dessert rolled into one: They have a buttery and flakey crust and are filled with jam and covered in frosting. But what are they called "Megpies?" Because they're the brainchild of a person named Meghan: Meghan Ritchie, to be precise, who initially began baking as a hobby. Her adventure started nine years ago, selling donuts from her front stoop with her roommate in New York; she later progressed to pies and scones; and then in 2011, she made the very first batch of the hand pastries she would name Megpies. To her surprise, they ended up being a hit. Initially, Ritchie would deliver them to cafes herself on her bike each morning, and in 2013, her boyfriend helped take her from 300 sales per week to 3,000, in a matter of just six months.
You might actually already be familiar with the all-natural Megpies, because in 2014, Starbucks started selling them in select New York City locations.
With their huge success, they will be expanding to all Starbucks stores in the United States starting July 12. They'll be available in strawberry and cinnamon brown sugar, and I'm going to buy 10 of each. Seriously, how delicious do these things look?
Starbucks has long been a supporter of small, innovative businesses (remember when Bantam Bagels arrived in 2015?), and it's pretty cool to see how Ritchie's business has gone from a front stoop hobby to a mega popular nationwide hit. It just goes to show how far determination and passion — and a little sugar — will take you.
Images: Starbucks (2)