Rita Talks Her Foray Into Fashion Design

The second installment of Rita Ora's collaboration with Adidas is coming very soon (they're divided into "packs": the Pastel Pack and the Colour Block Pack debut tomorrow, with the Rose Pack and the Spray Pack still to come) and as such, she did a little Twitter takeover Wednesday morning (or rather, evening in her timezone) to stir interest. The collection — which features those quirky kind of never-knew-they-existed-but-now-you-NEED-them pieces like pastel bombers with textured avian-inspired sleeves, black leggings with sheer neon color blocks (they're like Sesame Street on crack, and I mean that in the best way possible), and punky black athletic wear — is quite cool in its own right, and each piece bears her signature edgy flair.

She took to the adidas Originals handle with aplomb and did some rapid-fire Q&As — burning through about a question per minute (which was, interestingly enough, the same exact speed with which Mindy Kaling completed her Birchbox twinterview. These ladies can tweet fast!). Ora kept mostly on topic: I was secretly hoping for tangents and digressions, but it was still interesting to hear a sort of behind-the-scenes tell-all about her first-ever foray into designing and the accompanying perks. Let's take a look at some of her best answers:

On her top picks from the collection:

That is one cool jacket (though personally, I'm gunning for those neon Big Bird meets Dr. Seuss meets Rita Ora leggings).

On her favorite pack:

The rose pack might just be my top pick, too. How about you?

On her sartorial influences...

Madonna, Marilyn — and in case you didn't get it the first time — Mum:

Moms always deserve a shout-out.

... And the influences behind the black pack, in particular:

International travel with a little school girl flair thrown in? Awesome.

...And of course, the ever-present inspiration she gets from fans:

Incidentally, before today, I had no idea her fans were called "Ritabots."

On the sense of pride that comes with being a designer:

Aww. Also:

Images: adidasOriginals/Twitter